Placecast™ by Date, Publication Date 2024.09.15

On September 15, 2024, Motionworks published an update to its Placecast™ by Date product. While the end-user schemas have not changed, the data pipeline process used to generate the cleared places was updated based on internal audits and customer feedback.

Changes by Place Type

With each new release of Placecast™ by Date, Motionworks reviews changes at each place type and reports whether the place had a material change in an hourly visit estimate. These changes are reported in the table below and visualized in this PDF.

Place Type	Total Places	Immaterial Change	Removed for Auditing	Less Than 5%	Less Than 10%	Less Than 50%	Less Than 100%	Greater Than 100%
Total	1,137,607	739,962	36	335,499	38,342	13,628	6,737	3,791
Academic Building	2,024	2,020	0	4	0	0	0	0
Airport Concourse	290	285	0	0	0	0	5	0
Airport Gate	5	5	0	0	0	0	0	0
Airport Terminal	170	169	0	1	0	0	0	0
Amusement Park	59	25	0	32	0	1	1	0
Auto Dealership	27,913	27,817	0	67	28	0	3	0
Bank	4,248	3,010	0	699	108	324	59	49
Bar	122,684	71,298	0	47,139	2,502	1,008	433	304
Bus Garage Routes	255	255	0	0	0	0	0	0
Business	11,491	6,422	0	3,310	673	904	116	71
Car Wash Facility	33	33	0	0	0	0	0	0
Casino	1,801	1,729	0	64	2	3	3	0
Child Care Facility	247	247	0	0	0	0	0	0
Cinema	4,896	4,896	0	0	0	0	0	0
Coffee Shop	9,194	9,074	0	62	33	13	10	2
Commercial Airport	342	17	0	126	59	105	19	17
Community Center	169	156	0	12	0	0	1	0
Convenience Store	23,222	17,839	0	5,182	91	83	14	14
Convention Center	98	98	0	0	0	0	0	0
Country Club	223	193	0	16	10	1	1	2
Drugstore	11,943	11,490	0	422	9	16	5	1
Event	64	64	0	0	0	0	0	0
Event Detection	2	2	0	0	0	0	0	0
Event Facility	343	257	0	33	44	0	7	2
Ferry	18	18	0	0	0	0	0	0
Fire Department	54	54	0	0	0	0	0	0
Food Court	53	11	0	10	13	18	0	1
Fraternal Organization	3,256	3,116	0	84	26	11	12	7
Gas Station	2,534	2,062	0	284	15	128	33	12
General Aviation Airport	243	229	0	0	10	0	2	2
Grocery Store	17,983	15,211	0	2,426	193	59	43	51
Gym	3,486	3,327	0	132	13	6	5	3
Hospital	1,506	1,495	9	2	0	0	0	0
Hotel	96,900	83,007	0	13,434	325	75	42	22
Indoor Rec	5,691	5,471	0	169	32	12	4	3
Institutional Housing	5	5	0	0	0	0	0	0
Laundromat	376	351	0	18	0	3	2	2
Lifestyle Center	410	385	0	23	1	1	0	0
Liquor Store	1,684	1,300	0	316	19	47	1	1
Lobby	3	3	0	0	0	0	0	0
Medical Office	6,330	6,186	24	118	0	0	1	1
Medical Office - Cardiology	619	602	1	16	0	0	0	0
Medical Office - Dentist Office	370	367	1	1	1	0	0	0
Medical Office - Dermatology	650	640	0	10	0	0	0	0
Medical Office - Gastroenterology	236	229	0	7	0	0	0	0
Medical Office - Neurology	161	161	0	0	0	0	0	0
Medical Office - Oncology	508	503	0	5	0	0	0	0
Medical Office - Physical Therapy	66	56	0	10	0	0	0	0
Medical Office - Primary Care	6,719	6,630	1	78	4	5	1	0
Medical Office - Rheumatology	96	96	0	0	0	0	0	0
Medical Office - Women's Health	621	611	0	9	1	0	0	0
Office Building	3,876	2,840	0	980	30	5	3	18
Outdoor Rec	481	438	0	8	0	24	0	11
Outlet Mall	162	162	0	0	0	0	0	0
Park	817	808	0	8	0	0	1	0
Parking Structure	1,234	1,092	0	114	3	20	1	4
Pedestrian Plaza	69	68	0	1	0	0	0	0
Quick Serve Restaurant	182,631	93,261	0	70,472	13,168	3,248	1,649	834
Residential Facility	6,948	4,295	0	2,301	98	207	19	28
Rest Stop	85	72	0	3	0	6	1	3
Retail	35,082	29,655	0	5,267	72	44	26	22
Shopping Center	7,023	6,527	0	482	1	5	6	2
Shopping Mall	1,630	1,598	0	29	2	0	1	0
Sitdown Restaurant	517,962	303,540	0	180,480	20,547	7,067	4,091	2,240
Spiritual Center	77	67	0	10	0	0	0	0
Stadium	714	676	0	35	0	2	0	1
Streetscape	64	56	0	6	0	1	1	0
Student Center	140	139	0	1	0	0	0	0
Theater	205	205	0	0	0	0	0	0
Tourist Attraction	906	878	0	21	0	7	0	0
Trail	50	50	0	0	0	0	0	0
Transit Hub	89	33	0	35	2	9	4	6
Transit Station	3,521	2,069	0	919	207	160	111	55
University Campus	266	266	0	0	0	0	0	0
University Dining	48	47	0	1	0	0	0	0
University Health Center	18	18	0	0	0	0	0	0
University Housing	402	400	0	2	0	0	0	0
University Recreation Center	237	236	0	1	0	0	0	0
Warehouse and Manufacturing	576	939	0	2	0	0	0	0

*Immaterial changes are differences of less than ten visits per hour or if a place was new or modified.

Scores by Place Type

Place Type	Average Dwell Score - Previous	Average Dwell Score - Latest	Average Footprint Score - Previous	Average Footprint Score - Latest	Average Profile Score - Previous	Average Profile Score - Latest	Average Visit Score - Previous	Average Visit Score - Latest
Academic Building	0.77	0.77	-	0.68	0.92	0.92	0.71	0.71
Airport Concourse	0.69	0.69	-	0.74	0.90	0.90	0.71	0.71
Airport Terminal	0.69	0.69	-	0.72	0.91	0.91	0.65	0.65
Amusement Park	0.68	0.66	-	0.64	0.78	0.78	0.68	0.68
Auto Dealership	0.71	0.71	-	0.69	0.87	0.87	0.70	0.70
Bank	0.73	0.73	-	0.67	0.89	0.90	0.70	0.70
Bar	0.74	0.74	-	0.66	0.89	0.89	0.72	0.72
Bus Garage Routes	0.63	0.63	-	0.72	0.75	0.75	0.65	0.65
Business	0.78	0.78	-	0.67	0.94	0.94	0.81	0.81
Car Wash Facility	0.66	0.66	-	0.66	0.72	0.72	0.70	0.70
Casino	0.68	0.68	-	0.66	0.87	0.87	0.68	0.68
Child Care Facility	0.71	0.71	-	0.69	0.94	0.94	0.71	0.71
Cinema	0.73	0.90	-	0.67	0.90	0.80	0.79	0.90
Coffee Shop	0.71	0.71	-	0.66	0.86	0.86	0.70	0.70
Commercial Airport	0.75	0.75	-	0.71	0.73	0.72	0.74	0.73
Community Center	0.68	0.68	-	0.67	0.88	0.88	0.68	0.68
Convenience Store	0.69	0.69	-	0.66	0.90	0.90	0.71	0.71
Convention Center	0.78	0.77	-	0.63	0.81	0.81	0.80	0.69
Country Club	0.71	0.71	-	0.67	0.82	0.82	0.73	0.67
Drugstore	0.66	0.66	-	0.66	0.89	0.89	0.80	0.80
Event	0.63	0.63	-	0.62	0.75	0.75	0.68	0.68
Event Detection	0.41	0.63	-	0.56	0.65	0.65	0.52	0.49
Event Facility	0.73	0.73	-	0.66	0.86	0.86	0.79	0.79
Ferry	0.68	0.68	-	0.65	0.80	0.80	0.67	0.67
Fire Department	0.69	0.69	-	0.65	0.81	0.81	0.67	0.67
Food Court	0.73	0.76	-	0.65	0.71	0.71	0.60	0.62
Fraternal Organization	0.71	0.71	-	0.67	0.87	0.87	0.69	0.69
Gas Station	0.69	0.69	-	0.65	0.98	0.98	0.69	0.69
General Aviation Airport	0.70	0.70	-	0.64	0.81	0.81	0.69	0.69
Grocery Store	0.71	0.71	-	0.67	0.85	0.85	0.75	0.75
Gym	0.73	0.73	-	0.66	0.83	0.83	0.72	0.72
Hospital	0.65	0.65	-	0.69	0.69	0.69	0.72	0.72
Hotel	0.71	0.71	-	0.64	0.89	0.89	0.71	0.71
Indoor Rec	0.73	0.73	-	0.68	0.81	0.81	0.72	0.72
Institutional Housing	0.88	0.88	-	0.76	0.66	0.66	0.73	0.73
Laundromat	0.74	0.74	-	0.66	0.93	0.93	0.71	0.71
Lifestyle Center	0.66	0.66	-	0.66	0.73	0.73	0.68	0.68
Liquor Store	0.71	0.71	-	0.66	0.97	0.97	0.79	0.79
Lobby	-	-	-	-	0.66	0.72	-	-
Medical Office	0.68	0.68	-	0.70	0.85	0.85	0.70	0.70
Medical Office - Cardiology	0.71	0.71	-	0.70	0.85	0.85	0.79	0.79
Medical Office - Dentist Office	0.72	0.72	-	0.71	0.94	0.94	0.84	0.84
Medical Office - Dermatology	0.69	0.69	-	0.70	0.90	0.90	0.83	0.83
Medical Office - Gastroenterology	0.71	0.71	-	0.70	0.89	0.89	0.64	0.64
Medical Office - Neurology	0.69	0.69	-	0.68	0.88	0.88	0.65	0.65
Medical Office - Oncology	0.71	0.71	-	0.69	0.81	0.81	0.77	0.77
Medical Office - Physical Therapy	0.73	0.73	-	0.69	0.84	0.84	0.83	0.83
Medical Office - Primary Care	0.71	0.71	-	0.70	0.90	0.90	0.74	0.74
Medical Office - Rheumatology	0.70	0.70	-	0.70	0.87	0.87	0.64	0.64
Medical Office - Women's Health	0.71	0.71	-	0.71	0.83	0.83	0.79	0.79
Neighborhood	0.00	0.00	-	0.13	0.95	0.95	0.32	0.31
Office Building	0.70	0.70	-	0.65	0.77	0.77	0.70	0.70
Outdoor Rec	0.68	0.68	-	0.65	0.87	0.86	0.69	0.68
Outlet Mall	0.68	0.68	-	0.68	0.83	0.83	0.66	0.66
Park	0.74	0.74	-	0.66	0.89	0.89	0.68	0.68
Parking Structure	0.72	0.72	-	0.64	0.87	0.87	0.67	0.67
Pedestrian Plaza	0.73	0.73	-	0.68	0.72	0.72	0.63	0.64
Quick Serve Restaurant	0.70	0.71	-	0.66	0.88	0.88	0.69	0.69
Residential Facility	0.75	0.75	-	0.64	0.93	0.93	0.72	0.72
Rest Stop	0.66	0.67	-	0.68	0.84	0.89	0.69	0.69
Retail	0.72	0.72	-	0.68	0.91	0.91	0.79	0.79
Shopping Center	0.71	0.71	-	0.68	0.81	0.81	0.68	0.68
Shopping Mall	0.75	0.75	-	0.69	0.88	0.88	0.72	0.72
Sitdown Restaurant	0.73	0.73	-	0.66	0.85	0.84	0.71	0.71
Spiritual Center	0.71	0.71	-	0.68	0.83	0.83	0.65	0.65
Stadium	0.71	0.71	-	0.65	0.86	0.86	0.67	0.67
Streetscape	0.67	0.67	-	0.63	0.79	0.79	0.60	0.60
Student Center	0.77	0.77	-	0.65	0.80	0.80	0.69	0.69
Theater	0.73	0.74	-	0.63	0.89	0.80	0.79	0.77
Tourist Attraction	0.68	0.68	-	0.64	0.83	0.83	0.64	0.64
Trail	0.76	0.76	-	0.65	0.96	0.96	0.70	0.70
Transit Hub	0.72	0.71	-	0.62	0.82	0.82	0.62	0.62
Transit Station	0.68	0.69	-	0.65	0.93	0.93	0.66	0.66
University Campus	0.70	0.70	-	0.62	0.83	0.83	0.67	0.67
University Dining	0.93	0.93	-	0.66	0.91	0.91	0.83	0.83
University Health Center	-	-	-	-	0.84	0.84	-	-
University Housing	0.68	0.68	-	0.66	0.85	0.85	0.72	0.72
University Recreation Center	0.82	0.82	-	0.65	0.90	0.90	0.76	0.76
Warehouse and Manufacturing	0.81	0.81	-	0.65	0.66	0.66	0.80	0.80

Quality Assurance Summary

The Quality Assurance table for Vintage 2024.09.14 represents the first time reporting only places on the cleared list (see Cleared Places by Place Type). The Vintage 2024.09.14 includes 460,248 cleared places.

Check Type	Vintage 2024.09.14	Vintage 2024.08.06
error_arrivals_age_impossible	0 (0%)	0 (0%)
error_arrivals_age_nonsensical	0 (0%)	0 (0%)
error_arrivals_negative	0 (0%)	0 (0%)
error_arrivals_summation	0 (0%)	0 (0%)
error_duplicate	0 (0%)	0 (0%)
error_dwell_arrival	0 (0%)	0 (0%)
error_dwell_departure	0 (0%)	0 (0%)
error_dwell_min_null	0 (0%)	0 (0%)
error_dwell_negative	0 (0%)	0 (0%)
error_dwell_resident	0 (0%)	0 (0%)
error_dwell_transfer	0 (0%)	0 (0%)
error_dwell_visitor	0 (0%)	0 (0%)
error_dwell_worker	0 (0%)	0 (0%)
error_missing	0 (0%)	0 (0%)
error_occupancy_age_impossible	0 (0%)	0 (0%)
error_occupancy_age_nonsensical	0 (0%)	0 (0%)
error_occupancy_negative	0 (0%)	0 (0%)
error_occupancy_summation	0 (0%)	0 (0%)
error_processes	0 (0%)	0 (0%)
error_zero_total_arrivals	0 (0%)	0 (0%)
error_zero_total_occupancy	0 (0%)	0 (0%)

Check Type Definitions

Check Type	Definition
error_arrivals_age_impossible	Child visits are greater than total visits
error_arrivals_age_nonsensical	Visits where children travel alone.
error_arrivals_negative	Any visits value less than zero.
error_arrivals_summation	Segmented visits summation does not sum to the total visits
error_duplicate	Duplicate records
error_dwell_arrival	Arriving passenger visits with no arrival dwell
error_dwell_departure	Departing passenger visits with no departure dwell
error_dwell_min_null	Record missing dwell threshold
error_dwell_negative	Dwell time is less than zero
error_dwell_resident	Resident visits with no resident dwell
error_dwell_transfer	Transferring passenger visits with no transfer dwell
error_dwell_visitor	Guest visits with no guest dwell
error_dwell_worker	Worker visits with no worker dwell
error_missing	The place is missing entirely from reporting
error_occupancy_age_impossible	Child occupancy is greater than total occupancy
error_occupancy_age_nonsensical	Occupancy where children are left alone
error_occupancy_negative	Any occupancy is less than zero
error_occupancy_summation	Segmented occupancy summation does not sum to total occupancy
error_processes	Two or more place processes for the same place
error_zero_total_arrivals	Segmented visits are greater than zero, but total visits are zero
error_zero_total_occupancy	Segmented occupancy is greater than zero, but total occupancy is zero

Release: 20240914_031009