Placecast™ by Date Version 2.1, Publication Date 2023.10.21

On October 21, 2023, Motionworks published an update to its Placecast™ by Date product. While the end-user schemas have not changed, the data pipeline process used to generate the cleared places was updated based on internal audits and customer feedback.

Changes by Place Type

With each new release of Placecast™ by Date, Motionworks reviews changes at each place type and reports whether the place had a material change in an hourly visit estimate. These changes are reported in the table below and visualized in this PDF.

Place Type	Total Places	Immaterial Change	Removed for Auditing	Less Than 5%	Less Than 10%	Less Than 50%	Less Than 100%	Greater Than 100%
Total	287,646	272,970	1,687	13,768	598	633	203	153
Academic Building	1,411	1,304	16	84	8	1	0	0
Airport Concourse	229	229	0	0	0	0	0	0
Airport Gate	2	2	0	0	0	0	0	0
Airport Terminal	140	140	0	0	0	0	0	0
Amusement Park	57	57	0	0	0	0	0	0
Auto Dealership	25,699	25,584	59	18	26	6	2	4
Bank	3,534	3,433	10	97	0	0	2	0
Bar	23,707	21,585	170	1,944	108	76	13	7
Bus Garage Routes	241	241	0	0	0	0	0	0
Business	6,908	6,198	75	586	66	37	14	0
Car Wash Facility	44	44	0	0	0	0	0	0
Casino	310	303	5	4	0	0	0	0
Child Care Facility	228	221	0	7	0	0	0	0
Coffee Shop	8,037	7,883	1	142	1	6	3	1
Commercial Airport	308	307	0	1	0	0	0	0
Community Center	171	164	2	5	0	0	0	0
Convenience Store	19,080	18,203	46	827	18	12	9	6
Convention Center	101	98	3	0	0	0	0	0
Country Club	89	88	1	0	0	0	0	0
Drugstore	10,702	10,275	15	374	30	12	11	4
Event	62	61	1	0	0	0	0	0
Event Detection	2	2	0	0	0	0	0	0
Event Facility	209	158	5	30	1	9	5	5
Ferry	7	7	0	0	0	0	0	0
Fire Department	30	30	0	0	0	0	0	0
Food Court	12	12	0	1	0	0	0	0
Fraternal Organization	2,785	2,725	5	40	13	2	1	1
Gas Station	2,299	1,897	12	280	42	39	15	14
General Aviation Airport	188	188	0	0	0	0	0	0
Grocery Store	16,365	14,939	31	1,253	46	75	40	25
Gym	3,327	3,138	32	222	2	6	0	1
Hospital	1,284	1,277	5	5	0	0	0	3
Hotel	1,732	1,585	7	111	0	26	4	1
Indoor Rec	1,088	995	6	54	9	21	6	4
Institutional Housing	64	63	2	1	0	0	0	0
Laundromat	330	320	1	9	0	0	0	0
Lifestyle Center	185	184	1	0	0	0	0	0
Liquor Store	1,319	1,299	4	10	2	3	1	0
Medical Office	5,698	5,374	153	405	0	22	2	4
Medical Office - Cardiology	527	504	53	75	0	0	0	0
Medical Office - Dentist Office	339	278	7	63	2	1	0	2
Medical Office - Dermatology	571	508	31	91	0	0	2	0
Medical Office - Gastroenterology	198	153	17	62	0	0	0	0
Medical Office - Neurology	129	122	9	16	1	0	0	0
Medical Office - Oncology	428	388	37	77	0	0	0	0
Medical Office - Physical Therapy	63	59	0	3	0	0	1	0
Medical Office - Primary Care	6,142	5,931	399	626	1	2	9	0
Medical Office - Rheumatology	79	68	3	14	0	0	0	0
Medical Office - Women's Health	541	505	49	87	0	0	1	0
Office Building	2,588	2,183	51	297	49	7	7	13
Outdoor Rec	331	292	3	30	3	5	2	0
Outlet Mall	125	122	1	1	0	0	0	1
Park	98	98	0	0	0	0	0	0
Parking Structure	625	543	8	45	16	12	1	6
Pedestrian Plaza	60	54	1	0	0	4	0	1
Quick Serve Restaurant	61,851	60,487	66	1,203	47	34	10	10
Residential Facility	3,181	2,862	14	283	13	18	0	1
Rest Stop	71	71	0	0	0	0	0	0
Retail	30,622	29,781	85	885	8	1	8	4
Shopping Center	1,566	1,464	1	91	7	2	1	0
Shopping Mall	770	647	23	98	0	2	0	1
Sitdown Restaurant	31,287	28,467	138	2,732	36	59	22	14
Spiritual Center	65	64	1	0	0	0	0	0
Stadium	968	810	5	75	20	50	2	6
Streetscape	22	22	0	0	0	0	0	0
Student Center	95	93	1	1	0	0	0	0
Theater	1,729	1,266	4	357	14	75	6	12
Tourist Attraction	603	571	1	22	0	8	1	0
Trail	17	17	0	0	0	0	0	0
Transit Hub	31	31	0	0	0	0	0	0
Transit Station	2,691	2,676	5	0	9	0	0	1
University Campus	170	170	0	0	0	0	0	0
University Dining	20	19	0	1	0	0	0	0
University Health Center	45	45	0	0	0	0	0	0
University Housing	334	319	3	12	0	0	0	0
University Recreation Center	312	311	0	1	0	0	0	0
Warehouse	368	356	3	10	0	0	2	1

*Immaterial changes are differences of less than ten visits per hour or if a place was new or modified.

Cleared Places by Place Type

Place Type	Total Places	Newly Cleared Places	Newly Added Cleared Places in Vintage 2023.10.21	Newly Removed Cleared Places in Vintage 2023.10.21	Previously Cleared
Total	292,958	291,266	2,693	1,692	290,265
Academic Building	1,411	1,395	40	16	1,371
Airport Concourse	229	229	1	0	228
Airport Gate	2	2	0	0	2
Airport Terminal	140	140	1	0	139
Amusement Park	57	57	0	0	57
Auto Dealership	25,699	25,640	371	59	25,328
Bank	3,534	3,524	72	10	3,462
Bar	23,708	23,538	257	170	23,451
Bus Garage Routes	241	241	3	0	238
Business	6,910	6,835	87	75	6,823
Car Wash Facility	44	44	0	0	44
Casino	310	305	1	5	309
Child Care Facility	228	228	2	0	226
Coffee Shop	8,037	8,036	16	1	8,021
Commercial Airport	308	308	0	0	308
Community Center	171	169	0	2	171
Convenience Store	19,080	19,034	78	46	19,002
Convention Center	101	98	0	3	101
Country Club	89	88	0	1	89
Drugstore	10,702	10,687	33	15	10,669
Event	62	61	1	1	61
Event Detection	2	2	0	0	2
Event Facility	209	204	21	5	188
Face	5,147	5,142	296	5	4,851
Ferry	7	7	0	0	7
Fire Department	30	30	0	0	30
Food Court	12	12	0	0	12
Fraternal Organization	2,785	2,780	6	5	2,779
Gas Station	2,299	2,287	12	12	2,287
General Aviation Airport	188	188	0	0	188
Grocery Store	16,365	16,334	9	31	16,356
Gym	3,327	3,295	11	32	3,316
Hospital	1,286	1,281	1	5	1,285
Hotel	1,732	1,725	19	7	1,713
Indoor Rec	1,088	1,082	14	6	1,074
Institutional Housing	64	62	1	2	63
Laundromat	330	329	2	1	328
Lifestyle Center	185	184	1	1	184
Liquor Store	1,319	1,315	7	4	1,312
Medical Office	5,741	5,588	7	153	5,734
Medical Office - Cardiology	548	495	1	53	547
Medical Office - Dentist Office	339	332	3	7	336
Medical Office - Dermatology	580	549	1	31	579
Medical Office - Gastroenterology	215	198	4	17	211
Medical Office - Neurology	138	129	0	9	138
Medical Office - Oncology	450	413	1	37	449
Medical Office - Physical Therapy	65	65	0	0	65
Medical Office - Primary Care	6,143	5,744	16	399	6,127
Medical Office - Rheumatology	90	87	0	3	90
Medical Office - Women's Health	561	512	1	49	560
Neighborhood	1	1	0	0	1
Office Building	2,589	2,538	30	51	2,559
Outdoor Rec	331	328	9	3	322
Outlet Mall	125	124	5	1	120
Park	98	98	0	0	98
Parking Structure	625	617	8	8	617
Pedestrian Plaza	60	59	0	1	60
Quick Serve Restaurant	61,851	61,785	536	66	61,315
Residential Facility	3,181	3,167	56	14	3,125
Rest Stop	71	71	0	0	71
Retail	30,623	30,538	77	85	30,546
Shopping Center	1,566	1,565	19	1	1,547
Shopping Mall	770	747	9	23	761
Sitdown Restaurant	31,287	31,149	481	138	30,806
Spiritual Center	65	64	0	1	65
Stadium	968	963	35	5	933
Streetscape	22	22	0	0	22
Student Center	95	94	3	1	92
Theater	1,729	1,725	13	4	1,716
Tourist Attraction	603	602	4	1	599
Trail	17	17	0	0	17
Transit Hub	31	31	0	0	31
Transit Station	2,691	2,686	1	5	2,690
University Campus	170	170	0	0	170
University Dining	20	20	0	0	20
University Health Center	46	46	0	0	46
University Housing	334	331	6	3	328
University Recreation Center	312	312	2	0	310
Warehouse	369	366	2	3	367

Scores by Place Type (Lower Score indicates higher confidence)

Place Type	Average Dwell Score - Previous	Average Dwell Score - Latest	Average Footprint Score - Previous	Average Footprint Score - Latest	Average Profile Score - Previous	Average Profile Score - Latest	Average Visit Score - Previous	Average Visit Score - Latest
Academic Building	0.18	0.18	-	0.32	0.11	0.11	0.23	0.23
Airport Concourse	0.27	0.27	-	0.31	0.08	0.08	0.23	0.23
Airport Gate	0.39	0.39	-	0.13	0.25	0.25	0.39	0.39
Airport Terminal	0.29	0.29	-	0.29	0.08	0.08	0.35	0.35
Amusement Park	0.35	0.35	-	0.37	0.24	0.24	0.33	0.33
Auto Dealership	0.22	0.22	-	0.31	0.09	0.09	0.27	0.27
Bank	0.14	0.14	-	0.34	0.08	0.08	0.16	0.16
Bar	0.11	0.11	-	0.35	0.09	0.09	0.17	0.17
Bus Garage Routes	0.37	0.37	-	0.28	0.24	0.24	0.36	0.36
Business	0.13	0.13	-	0.33	0.08	0.08	0.19	0.19
Car Wash Facility	0.24	0.24	-	0.34	0.11	0.11	0.29	0.29
Casino	0.14	0.14	-	0.34	0.18	0.18	0.20	0.20
Child Care Facility	0.13	0.13	-	0.31	0.10	0.10	0.27	0.27
Coffee Shop	0.23	0.23	-	0.34	0.10	0.10	0.27	0.27
Commercial Airport	0.26	0.26	-	0.29	0.29	0.29	0.31	0.31
Community Center	0.15	0.15	-	0.33	0.11	0.11	0.18	0.18
Convenience Store	0.16	0.16	-	0.34	0.07	0.07	0.16	0.16
Convention Center	0.33	0.33	-	0.39	0.16	0.17	0.25	0.25
Country Club	0.11	0.11	-	0.36	0.09	0.09	0.20	0.20
Drugstore	0.17	0.17	-	0.34	0.15	0.15	0.12	0.12
Event	0.21	0.21	-	0.39	0.16	0.16	0.36	0.36
Event Detection	0.52	0.32	-	0.49	0.35	0.35	0.47	0.47
Event Facility	0.12	0.13	-	0.36	0.09	0.10	0.23	0.23
Ferry	0.36	0.36	-	0.37	0.33	0.33	0.29	0.29
Fire Department	0.34	0.34	-	0.34	0.19	0.19	0.32	0.32
Food Court	0.09	0.09	-	0.36	0.18	0.18	0.22	0.22
Fraternal Organization	0.21	0.21	-	0.33	0.12	0.12	0.25	0.25
Gas Station	0.26	0.27	-	0.35	0.02	0.02	0.29	0.29
General Aviation Airport	0.31	0.31	-	0.35	0.16	0.17	0.26	0.26
Grocery Store	0.11	0.11	-	0.33	0.12	0.12	0.11	0.11
Gym	0.07	0.07	-	0.34	0.08	0.08	0.16	0.16
Hospital	0.11	0.11	-	0.32	0.16	0.17	0.16	0.16
Hotel	0.21	0.21	-	0.35	0.15	0.17	0.21	0.21
Indoor Rec	0.10	0.09	-	0.34	0.13	0.12	0.16	0.16
Institutional Housing	0.13	0.13	-	0.34	0.06	0.06	0.26	0.26
Laundromat	0.13	0.13	-	0.34	0.09	0.09	0.18	0.17
Lifestyle Center	0.36	0.36	-	0.35	0.25	0.25	0.29	0.29
Liquor Store	0.19	0.19	-	0.34	0.05	0.05	0.16	0.16
Medical Office	0.12	0.12	-	0.31	0.09	0.09	0.26	0.26
Medical Office - Cardiology	0.15	0.15	-	0.30	0.16	0.16	0.45	0.45
Medical Office - Dentist Office	0.11	0.11	-	0.30	0.08	0.08	0.28	0.28
Medical Office - Dermatology	0.13	0.13	-	0.30	0.14	0.14	0.39	0.39
Medical Office - Gastroenterology	0.14	0.14	-	0.30	0.16	0.16	0.50	0.50
Medical Office - Neurology	0.13	0.13	-	0.31	0.16	0.16	0.46	0.46
Medical Office - Oncology	0.13	0.13	-	0.31	0.16	0.16	0.40	0.40
Medical Office - Physical Therapy	0.30	0.13	-	0.32	0.22	0.15	0.34	0.34
Medical Office - Primary Care	0.13	0.13	-	0.31	0.13	0.13	0.37	0.37
Medical Office - Rheumatology	0.13	0.13	-	0.30	0.12	0.12	0.45	0.45
Medical Office - Women's Health	0.14	0.14	-	0.29	0.15	0.15	0.45	0.45
Office Building	0.12	0.12	-	0.35	0.10	0.10	0.16	0.16
Outdoor Rec	0.12	0.12	-	0.35	0.09	0.09	0.26	0.26
Outlet Mall	0.34	0.34	-	0.32	0.30	0.30	0.33	0.34
Park	0.34	0.34	-	0.37	0.16	0.16	0.35	0.35
Parking Structure	0.12	0.12	-	0.35	0.11	0.11	0.21	0.21
Pedestrian Plaza	0.29	0.29	-	0.35	0.28	0.29	0.30	0.30
Quick Serve Restaurant	0.28	0.27	-	0.34	0.11	0.11	0.28	0.28
Residential Facility	0.23	0.23	-	0.36	0.08	0.08	0.19	0.19
Rest Stop	0.18	0.18	-	0.32	0.14	0.14	0.25	0.25
Retail	0.13	0.13	-	0.32	0.10	0.10	0.16	0.16
Shopping Center	0.19	0.19	-	0.31	0.19	0.20	0.27	0.27
Shopping Mall	0.15	0.16	-	0.30	0.17	0.17	0.26	0.26
Sitdown Restaurant	0.13	0.13	-	0.34	0.12	0.12	0.18	0.18
Spiritual Center	0.24	0.24	-	0.34	0.13	0.13	0.26	0.26
Stadium	0.29	0.29	-	0.36	0.14	0.14	0.34	0.34
Streetscape	0.32	0.32	-	0.35	0.19	0.19	0.42	0.42
Student Center	0.21	0.21	-	0.35	0.19	0.19	0.16	0.16
Theater	0.11	0.11	-	0.34	0.12	0.12	0.18	0.18
Tourist Attraction	0.14	0.14	-	0.35	0.14	0.14	0.26	0.26
Trail	0.35	0.35	-	0.37	0.18	0.18	0.35	0.35
Transit Hub	0.37	0.37	-	0.38	0.16	0.16	0.39	0.39
Transit Station	0.30	0.30	-	0.35	0.08	0.08	0.32	0.32
University Dining	0.21	0.21	-	0.31	0.14	0.13	0.16	0.16
University Health Center	-	-	-	-	0.18	0.18	-	-
University Housing	0.32	0.32	-	0.35	0.08	0.08	0.29	0.29
University Recreation Center	0.16	0.16	-	0.34	0.11	0.11	0.29	0.29
Warehouse	0.14	0.14	-	0.35	0.12	0.13	0.20	0.19

Future Roadmap

As Motionworks continues to expand its data sources, visits and occupancy at stations in transit systems listed in the table below will see changes in future releases of Placecast™ by Date.

Transit System	Reason for Change
BART	Additional first-party data observations
City and County of San Francisco (Muni)	Rescaling based on additional station places
City of Charlotte North Carolina (Lynx)	Rescaling based on additional station places
County of Miami-Dade	Additional first-party data observations
Denton County Transportation Authority	Additional first-party data observations
King County (WA) Department of Metro Transit	Rescaling based on additional station places
Maryland Transit Administration	Additional first-party data observations
Northern Indiana Commuter Transportation District	Additional first-party data observations
Portland TriMet	Additional first-party data observations
San Diego Metropolitan Transit System	Rescaling based on additional station places
Twin Cities (MN) Metro Transit	Rescaling based on additional station places

Quality Assurance Summary

The Quality Assurance table for Vintage 2023.10.21 represents the first time reporting only places on the cleared list (see Cleared Places by Place Type). The Vintage 2023.10.21 includes 292,958 cleared places.

Check Type	Vintage 2023.10.21	Vintage 2023.10.15
error_arrivals_age_impossible	0 (0%)	0 (0%)
error_arrivals_age_nonsensical	0 (0%)	0 (0%)
error_arrivals_negative	0 (0%)	0 (0%)
error_arrivals_summation	0 (0%)	0 (0%)
error_duplicate	0 (0%)	0 (0%)
error_dwell_arrival	0 (0%)	0 (0%)
error_dwell_departure	0 (0%)	0 (0%)
error_dwell_min_null	0 (0%)	0 (0%)
error_dwell_negative	0 (0%)	0 (0%)
error_dwell_resident	0 (0%)	0 (0%)
error_dwell_transfer	0 (0%)	0 (0%)
error_dwell_visitor	0 (0%)	0 (0%)
error_dwell_worker	0 (0%)	0 (0%)
error_missing	0 (0%)	0 (0%)
error_occupancy_age_impossible	0 (0%)	0 (0%)
error_occupancy_age_nonsensical	0 (0%)	0 (0%)
error_occupancy_negative	0 (0%)	0 (0%)
error_occupancy_summation	0 (0%)	0 (0%)
error_processes	0 (0%)	0 (0%)
error_zero_total_arrivals	0 (0%)	0 (0%)
error_zero_total_occupancy	0 (0%)	0 (0%)

Check Type Definitions

Check Type	Definition
error_arrivals_age_impossible	Child visits are greater than total visits
error_arrivals_age_nonsensical	Visits where children travel alone.
error_arrivals_negative	Any visits value less than zero.
error_arrivals_summation	Segmented visits summation does not sum to the total visits
error_duplicate	Duplicate records
error_dwell_arrival	Arriving passenger visits with no arrival dwell
error_dwell_departure	Departing passenger visits with no departure dwell
error_dwell_min_null	Record missing dwell threshold
error_dwell_negative	Dwell time is less than zero
error_dwell_resident	Resident visits with no resident dwell
error_dwell_transfer	Transferring passenger visits with no transfer dwell
error_dwell_visitor	Guest visits with no guest dwell
error_dwell_worker	Worker visits with no worker dwell
error_missing	The place is missing entirely from reporting
error_occupancy_age_impossible	Child occupancy is greater than total occupancy
error_occupancy_age_nonsensical	Occupancy where children are left alone
error_occupancy_negative	Any occupancy is less than zero
error_occupancy_summation	Segmented occupancy summation does not sum to total occupancy
error_processes	Two or more place processes for the same place
error_zero_total_arrivals	Segmented visits are greater than zero, but total visits are zero
error_zero_total_occupancy	Segmented occupancy is greater than zero, but total occupancy is zero

Release: 20231021_104325