Placecast™ by Date Version 2.1, Publication Date 2024.01.30

On January 30, 2024, Motionworks published an update to its Placecast™ by Date product. While the end-user schemas have not changed, the data pipeline process used to generate the cleared places was updated based on internal audits and customer feedback.

Changes by Place Type

With each new release of Placecast™ by Date, Motionworks reviews changes at each place type and reports whether the place had a material change in an hourly visit estimate. These changes are reported in the table below and visualized in this PDF.

Place Type	Total Places	Immaterial Change	Removed for Auditing	Less Than 5%	Less Than 10%	Less Than 50%	Less Than 100%	Greater Than 100%
Total	617,333	416,392	255	159,550	16,300	15,538	6,281	3,032
Academic Building	2,028	1,594	1	300	37	47	37	13
Airport Concourse	284	177	0	77	2	28	0	0
Airport Gate	5	5	0	0	0	0	0	0
Airport Terminal	162	78	0	50	0	28	6	0
Amusement Park	86	37	0	42	5	1	0	1
Auto Dealership	27,655	27,532	0	86	22	4	5	6
Bank	3,923	3,665	0	238	0	15	2	3
Bar	55,697	35,938	43	17,913	989	440	286	91
Bus Garage Routes	255	255	0	0	0	0	0	0
Business	9,491	5,552	2	2,918	499	408	62	50
Car Wash Facility	49	42	0	5	1	0	0	1
Casino	978	779	1	49	5	36	21	87
Child Care Facility	249	240	0	3	0	0	0	6
Coffee Shop	8,833	7,659	4	1,007	54	37	51	21
Commercial Airport	317	275	0	40	1	0	0	1
Community Center	200	186	0	9	1	1	1	2
Convenience Store	21,260	17,774	2	3,342	63	28	30	22
Convention Center	167	167	0	0	0	0	0	0
Country Club	96	89	0	6	0	0	1	0
Display	1	1	0	0	0	0	0	0
Drugstore	11,700	10,992	0	694	1	9	2	2
Event	113	104	0	9	0	0	0	0
Event Detection	2	1	0	0	0	0	1	0
Event Facility	298	210	5	45	5	11	16	7
Ferry	8	8	0	0	0	0	0	0
Fire Department	30	30	0	0	0	0	0	0
Food Court	35	16	4	2	0	0	11	2
Fraternal Organization	2,871	2,772	0	63	23	10	2	1
Gas Station	2,811	2,675	0	64	11	27	28	6
General Aviation Airport	196	189	0	7	0	0	0	0
Grocery Store	17,177	15,658	0	1,413	24	46	25	11
Gym	3,433	3,378	0	30	1	20	3	1
Hospital	1,415	1,337	7	17	13	28	7	7
Hotel	2,417	1,481	0	498	77	258	64	39
Indoor Rec	2,774	1,956	6	177	108	223	94	210
Institutional Housing	76	76	0	0	0	0	0	0
Laundromat	368	367	0	0	0	0	0	1
Lifestyle Center	377	296	0	65	2	6	5	3
Liquor Store	1,537	1,332	0	70	4	102	15	14
Lobby	1	0	1	0	0	0	0	0
Medical Office	6,240	5,622	1	386	1	197	29	4
Medical Office - Cardiology	481	327	1	141	11	0	1	0
Medical Office - Dentist Office	341	338	0	2	0	1	0	0
Medical Office - Dermatology	574	537	0	37	0	0	0	0
Medical Office - Gastroenterology	134	107	0	26	1	0	0	0
Medical Office - Neurology	90	74	0	16	0	0	0	0
Medical Office - Oncology	406	280	1	124	0	0	0	1
Medical Office - Physical Therapy	52	40	0	11	1	0	0	0
Medical Office - Primary Care	6,514	5,830	1	676	1	2	3	1
Medical Office - Rheumatology	53	45	0	8	0	0	0	0
Medical Office - Women's Health	514	388	1	124	0	0	1	0
Office Building	3,511	2,307	1	890	227	42	33	11
Outdoor Rec	400	363	1	15	1	6	7	7
Outlet Mall	244	124	0	96	3	2	6	13
Park	519	512	0	7	0	0	0	0
Parking Structure	980	770	0	125	31	15	21	18
Pedestrian Plaza	64	64	0	0	0	0	0	0
Quick Serve Restaurant	111,277	66,395	6	32,920	1,489	7,600	1,949	918
Residential Facility	5,890	4,284	0	1,371	90	112	17	19
Rest Stop	92	86	0	4	1	0	0	1
Retail	35,353	19,368	10	12,535	1,437	1,629	232	144
Shopping Center	5,241	5,172	0	66	0	0	0	3
Shopping Mall	2,317	920	1	938	24	237	155	42
Sitdown Restaurant	248,293	150,343	151	79,142	10,881	3,618	2,981	1,177
Spiritual Center	82	82	0	0	0	0	0	0
Stadium	971	358	0	269	114	167	27	36
Streetscape	58	58	0	0	0	0	0	0
Student Center	140	99	0	29	3	3	2	4
Theater	1,885	1,645	0	158	15	50	14	3
Tourist Attraction	747	603	2	98	10	19	6	9
Trail	19	19	0	0	0	0	0	0
Transit Hub	36	25	0	9	0	2	0	0
Transit Station	2,831	2,782	0	39	8	0	0	2
University Campus	172	172	0	0	0	0	0	0
University Dining	40	31	1	5	1	1	1	0
University Health Center	52	52	0	0	0	0	0	0
University Housing	559	553	0	4	0	1	0	1
University Recreation Center	348	342	0	8	0	0	0	0
Warehouse	438	352	1	32	2	21	21	10

*Immaterial changes are differences of less than ten visits per hour or if a place was new or modified.

Scores by Place Type

Place Type	Average Dwell Score - Previous	Average Dwell Score - Latest	Average Footprint Score - Previous	Average Footprint Score - Latest	Average Profile Score - Previous	Average Profile Score - Latest	Average Visit Score - Previous	Average Visit Score - Latest
Academic Building	0.79	0.79	nan	0.68	0.88	0.88	0.70	0.70
Airport Concourse	0.73	0.73	nan	0.74	0.91	0.91	0.76	0.76
Airport Terminal	0.75	0.75	nan	0.73	0.91	0.91	0.69	0.70
Amusement Park	0.67	0.67	nan	0.64	0.76	0.76	0.69	0.68
Auto Dealership	0.71	0.71	nan	0.69	0.87	0.87	0.70	0.70
Bank	0.72	0.72	nan	0.67	0.89	0.89	0.70	0.70
Bar	0.72	0.72	nan	0.65	0.86	0.86	0.68	0.68
Bus Garage Routes	0.62	0.62	nan	0.72	0.76	0.76	0.65	0.65
Business	0.76	0.76	nan	0.67	0.91	0.91	0.71	0.71
Car Wash Facility	0.76	0.76	nan	0.66	0.88	0.88	0.71	0.72
Casino	0.70	0.67	nan	0.65	0.81	0.86	0.65	0.68
Child Care Facility	0.72	0.72	nan	0.69	0.94	0.94	0.72	0.72
Coffee Shop	0.70	0.70	nan	0.67	0.86	0.86	0.69	0.69
Commercial Airport	0.74	0.74	nan	0.71	0.71	0.71	0.70	0.72
Community Center	0.76	0.75	nan	0.67	0.86	0.85	0.70	0.70
Convenience Store	0.69	0.69	nan	0.66	0.89	0.89	0.71	0.71
Convention Center	0.68	0.68	nan	0.61	0.85	0.85	0.69	0.69
Country Club	0.75	0.75	nan	0.65	0.90	0.90	0.77	0.77
Drugstore	0.66	0.66	nan	0.66	0.75	0.75	0.68	0.68
Event	0.61	0.61	nan	0.62	0.81	0.81	0.61	0.61
Event Detection	0.48	0.47	nan	0.52	0.79	0.65	0.56	0.46
Event Facility	0.79	0.79	nan	0.64	0.87	0.88	0.70	0.73
Ferry	0.64	0.64	nan	0.63	0.67	0.67	0.71	0.71
Fire Department	0.68	0.68	nan	0.66	0.83	0.83	0.69	0.69
Food Court	0.78	0.77	nan	0.67	0.75	0.71	0.78	0.71
Fraternal Organization	0.72	0.72	nan	0.67	0.83	0.83	0.68	0.68
Gas Station	0.71	0.71	nan	0.66	0.98	0.98	0.70	0.70
General Aviation Airport	0.69	0.69	nan	0.65	0.82	0.82	0.69	0.69
Grocery Store	0.70	0.70	nan	0.67	0.77	0.77	0.70	0.70
Gym	0.73	0.73	nan	0.66	0.85	0.85	0.71	0.71
Hospital	0.65	0.65	nan	0.68	0.70	0.70	0.67	0.66
Hotel	0.70	0.69	nan	0.65	0.80	0.79	0.68	0.68
Indoor Rec	0.73	0.72	nan	0.67	0.76	0.77	0.70	0.70
Institutional Housing	0.66	0.66	nan	0.67	0.92	0.91	0.66	0.66
Laundromat	0.73	0.73	nan	0.66	0.93	0.93	0.71	0.71
Lifestyle Center	0.66	0.66	nan	0.66	0.74	0.74	0.72	0.72
Liquor Store	0.71	0.71	nan	0.66	0.95	0.95	0.70	0.70
Medical Office	0.68	0.68	nan	0.69	0.85	0.85	0.67	0.67
Medical Office - Cardiology	0.66	0.66	nan	0.70	0.80	0.80	0.82	0.82
Medical Office - Dentist Office	0.73	0.73	nan	0.71	0.94	0.94	0.70	0.70
Medical Office - Dermatology	0.69	0.69	nan	0.70	0.89	0.89	0.79	0.79
Medical Office - Gastroenterology	0.65	0.65	nan	0.70	0.84	0.84	0.78	0.78
Medical Office - Neurology	0.70	0.70	nan	0.69	0.85	0.84	0.79	0.79
Medical Office - Oncology	0.65	0.65	nan	0.69	0.79	0.79	0.81	0.81
Medical Office - Physical Therapy	0.71	0.71	nan	0.68	0.82	0.82	0.79	0.79
Medical Office - Primary Care	0.71	0.71	nan	0.69	0.90	0.90	0.72	0.72
Medical Office - Rheumatology	0.61	0.61	nan	0.70	0.82	0.82	0.79	0.79
Medical Office - Women's Health	0.68	0.68	nan	0.71	0.81	0.81	0.83	0.83
Neighborhood	0.58	0.58	nan	0.12	0.95	0.94	0.10	0.10
Office Building	0.71	0.71	nan	0.65	0.78	0.78	0.69	0.68
Outdoor Rec	0.71	0.70	nan	0.64	0.87	0.87	0.66	0.66
Outlet Mall	0.70	0.70	nan	0.69	0.82	0.84	0.66	0.65
Park	0.75	0.75	nan	0.66	0.88	0.88	0.69	0.69
Parking Structure	0.70	0.71	nan	0.65	0.79	0.79	0.63	0.63
Pedestrian Plaza	0.75	0.75	nan	0.72	0.76	0.76	0.68	0.68
Quick Serve Restaurant	0.69	0.69	nan	0.66	0.89	0.88	0.68	0.68
Residential Facility	0.70	0.69	nan	0.64	0.91	0.91	0.68	0.68
Rest Stop	0.81	0.82	nan	0.68	0.84	0.84	0.75	0.75
Retail	0.72	0.72	nan	0.68	0.88	0.87	0.71	0.71
Shopping Center	0.71	0.71	nan	0.69	0.82	0.82	0.69	0.69
Shopping Mall	0.72	0.72	nan	0.70	0.75	0.75	0.68	0.68
Sitdown Restaurant	0.72	0.72	nan	0.66	0.83	0.83	0.69	0.69
Spiritual Center	0.76	0.76	nan	0.67	0.86	0.86	0.67	0.67
Stadium	0.73	0.70	nan	0.65	0.84	0.85	0.66	0.66
Streetscape	0.66	0.66	nan	0.64	0.82	0.82	0.61	0.61
Student Center	0.78	0.78	nan	0.66	0.84	0.83	0.70	0.71
Theater	0.74	0.74	nan	0.66	0.73	0.73	0.69	0.69
Tourist Attraction	0.67	0.67	nan	0.65	0.83	0.83	0.65	0.64
Trail	0.65	0.65	nan	0.63	0.83	0.83	0.63	0.63
Transit Hub	0.64	0.66	nan	0.62	0.85	0.85	0.62	0.61
Transit Station	0.70	0.70	nan	0.65	0.93	0.93	0.67	0.67
University Dining	0.81	0.81	nan	0.69	0.91	0.90	0.77	0.75
University Health Center	nan	nan	nan	nan	0.82	0.81	nan	nan
University Housing	0.71	0.71	nan	0.66	0.92	0.92	0.71	0.71
University Recreation Center	0.89	0.89	nan	0.66	0.91	0.91	0.73	0.73
Warehouse	0.81	0.81	nan	0.65	0.84	0.84	0.72	0.72

Future Roadmap

As Motionworks continues to expand its data sources, visits and occupancy at stations in transit systems listed in the table below will see changes in future releases of Placecast™ by Date.

Transit System	Reason for Change
BART	Additional first-party data observations
City and County of San Francisco (Muni)	Rescaling based on additional station places
City of Charlotte North Carolina (Lynx)	Rescaling based on additional station places
County of Miami-Dade	Additional first-party data observations
Denton County Transportation Authority	Additional first-party data observations
King County (WA) Department of Metro Transit	Rescaling based on additional station places
Maryland Transit Administration	Additional first-party data observations
Northern Indiana Commuter Transportation District	Additional first-party data observations
Portland TriMet	Additional first-party data observations
San Diego Metropolitan Transit System	Rescaling based on additional station places
Twin Cities (MN) Metro Transit	Rescaling based on additional station places

Quality Assurance Summary

The Quality Assurance table for Vintage 2024.01.30 represents the first time reporting only places on the cleared list (see Cleared Places by Place Type). The Vintage 2024.01.30 includes 463,389 cleared places.

Check Type	Vintage 2024.01.30	Vintage 2024.01.20
error_arrivals_age_impossible	0 (0%)	0 (0%)
error_arrivals_age_nonsensical	0 (0%)	0 (0%)
error_arrivals_negative	0 (0%)	0 (0%)
error_arrivals_summation	0 (0%)	0 (0%)
error_duplicate	0 (0%)	0 (0%)
error_dwell_arrival	0 (0%)	0 (0%)
error_dwell_departure	0 (0%)	0 (0%)
error_dwell_min_null	0 (0%)	0 (0%)
error_dwell_negative	0 (0%)	0 (0%)
error_dwell_resident	0 (0%)	0 (0%)
error_dwell_transfer	0 (0%)	0 (0%)
error_dwell_visitor	0 (0%)	0 (0%)
error_dwell_worker	0 (0%)	0 (0%)
error_missing	0 (0%)	0 (0%)
error_occupancy_age_impossible	0 (0%)	0 (0%)
error_occupancy_age_nonsensical	0 (0%)	0 (0%)
error_occupancy_negative	0 (0%)	0 (0%)
error_occupancy_summation	0 (0%)	0 (0%)
error_processes	0 (0%)	0 (0%)
error_zero_total_arrivals	0 (0%)	0 (0%)
error_zero_total_occupancy	0 (0%)	0 (0%)

Check Type Definitions

Check Type	Definition
error_arrivals_age_impossible	Child visits are greater than total visits
error_arrivals_age_nonsensical	Visits where children travel alone.
error_arrivals_negative	Any visits value less than zero.
error_arrivals_summation	Segmented visits summation does not sum to the total visits
error_duplicate	Duplicate records
error_dwell_arrival	Arriving passenger visits with no arrival dwell
error_dwell_departure	Departing passenger visits with no departure dwell
error_dwell_min_null	Record missing dwell threshold
error_dwell_negative	Dwell time is less than zero
error_dwell_resident	Resident visits with no resident dwell
error_dwell_transfer	Transferring passenger visits with no transfer dwell
error_dwell_visitor	Guest visits with no guest dwell
error_dwell_worker	Worker visits with no worker dwell
error_missing	The place is missing entirely from reporting
error_occupancy_age_impossible	Child occupancy is greater than total occupancy
error_occupancy_age_nonsensical	Occupancy where children are left alone
error_occupancy_negative	Any occupancy is less than zero
error_occupancy_summation	Segmented occupancy summation does not sum to total occupancy
error_processes	Two or more place processes for the same place
error_zero_total_arrivals	Segmented visits are greater than zero, but total visits are zero
error_zero_total_occupancy	Segmented occupancy is greater than zero, but total occupancy is zero

Release: 20240130_083938