Placecast™ by Date Version 2.1, Publication Date 2024.02.11

On February 11, 2024, Motionworks published an update to its Placecast™ by Date product. While the end-user schemas have not changed, the data pipeline process used to generate the cleared places was updated based on internal audits and customer feedback.

Changes by Place Type

With each new release of Placecast™ by Date, Motionworks reviews changes at each place type and reports whether the place had a material change in an hourly visit estimate. These changes are reported in the table below and visualized in this PDF.

Place Type	Total Places	Immaterial Change	Removed for Auditing	Less Than 5%	Less Than 10%	Less Than 50%	Less Than 100%	Greater Than 100%
Total	651,818	433,663	89	193,321	11,008	7,069	3,532	3,153
Academic Building	2,035	1,870	0	49	35	12	51	19
Airport Concourse	284	283	0	0	0	0	0	1
Airport Gate	5	5	0	0	0	0	0	0
Airport Terminal	162	161	0	1	0	0	0	0
Amusement Park	86	86	0	0	0	0	0	0
Auto Dealership	27,655	27,158	0	374	12	46	19	46
Bank	3,924	3,520	1	350	23	7	14	9
Bar	55,699	49,651	12	5,512	167	166	57	139
Bus Garage Routes	255	230	0	1	0	20	2	2
Business	9,494	8,660	3	187	177	381	40	46
Car Wash Facility	49	49	0	0	0	0	0	0
Casino	1,001	847	0	56	81	7	6	4
Child Care Facility	249	242	0	3	0	3	0	1
Coffee Shop	9,045	6,200	0	2,527	97	150	43	28
Commercial Airport	317	313	0	0	0	2	0	2
Community Center	205	184	0	10	0	2	9	0
Convenience Store	21,290	18,489	2	2,464	113	127	40	55
Convention Center	167	164	0	0	0	0	2	1
Country Club	96	93	0	1	0	0	0	2
Display	1	2	0	0	0	0	0	0
Drugstore	11,706	9,428	5	1,822	225	74	88	64
Event	113	111	0	0	0	0	1	1
Event Detection	2	2	0	0	0	0	0	0
Event Facility	300	268	1	10	7	7	5	3
Ferry	8	8	0	0	0	0	0	0
Fire Department	39	35	0	0	0	1	0	3
Food Court	31	21	0	10	0	0	0	0
Fraternal Organization	2,873	2,802	0	23	2	30	6	10
Gas Station	2,821	2,587	0	194	28	2	3	7
General Aviation Airport	196	185	0	1	0	0	1	9
Grocery Store	17,212	14,320	2	2,299	263	171	109	48
Gym	3,442	3,086	2	275	23	25	23	8
Hospital	1,415	1,231	0	44	29	48	34	29
Hotel	2,418	2,052	3	17	56	165	55	70
Indoor Rec	2,903	2,572	1	109	24	123	32	42
Institutional Housing	78	72	0	1	2	3	0	0
Laundromat	371	303	0	61	0	6	1	0
Lifestyle Center	379	316	0	27	0	18	8	10
Liquor Store	1,537	1,428	1	28	11	33	16	20
Medical Office	6,251	5,311	0	387	50	382	66	55
Medical Office - Cardiology	488	326	0	147	0	13	1	1
Medical Office - Dentist Office	342	339	0	2	0	1	0	0
Medical Office - Dermatology	576	517	1	38	1	0	0	19
Medical Office - Gastroenterology	136	107	0	29	0	0	0	0
Medical Office - Neurology	90	74	0	16	0	0	0	0
Medical Office - Oncology	415	278	1	124	0	11	1	0
Medical Office - Physical Therapy	53	38	0	12	0	3	0	0
Medical Office - Primary Care	6,568	5,558	1	705	63	225	10	6
Medical Office - Rheumatology	54	46	0	8	0	0	0	0
Medical Office - Women's Health	522	392	0	129	0	1	0	0
Office Building	3,533	2,785	0	386	7	81	144	130
Outdoor Rec	399	390	0	5	0	0	1	3
Outlet Mall	244	241	0	2	0	0	1	0
Park	522	488	0	28	0	1	0	5
Parking Structure	1,063	806	0	67	7	89	20	74
Pedestrian Plaza	64	56	0	0	0	0	4	4
Quick Serve Restaurant	127,750	63,784	0	55,741	5,317	1,758	653	498
Residential Facility	5,893	5,064	0	44	140	261	180	207
Rest Stop	92	90	0	0	0	0	2	0
Retail	35,611	25,542	24	8,841	412	242	305	247
Shopping Center	5,278	4,473	0	609	24	53	72	47
Shopping Mall	2,316	2,058	0	72	0	94	48	44
Sitdown Restaurant	265,306	148,470	23	108,851	3,544	2,161	1,217	1,040
Spiritual Center	82	81	0	0	0	0	0	1
Stadium	974	927	0	1	0	4	17	25
Streetscape	58	58	0	0	0	0	0	0
Student Center	140	131	0	1	0	3	1	4
Theater	1,888	1,624	4	36	36	40	100	48
Tourist Attraction	750	668	1	47	0	12	16	6
Trail	19	19	0	0	0	0	0	0
Transit Hub	36	35	0	0	0	0	1	0
Transit Station	2,831	2,270	0	518	29	5	4	5
University Campus	172	172	0	0	0	0	0	0
University Dining	39	36	1	2	0	0	0	0
University Health Center	52	52	0	0	0	0	0	0
University Housing	559	555	0	1	1	0	0	2
University Recreation Center	348	349	0	0	0	0	1	0
Warehouse	441	419	0	16	2	0	2	3

*Immaterial changes are differences of less than ten visits per hour or if a place was new or modified.

Scores by Place Type

Place Type	Average Dwell Score - Previous	Average Dwell Score - Latest	Average Footprint Score - Previous	Average Footprint Score - Latest	Average Profile Score - Previous	Average Profile Score - Latest	Average Visit Score - Previous	Average Visit Score - Latest
Academic Building	0.79	0.78	nan	0.68	0.88	0.92	0.70	0.71
Airport Concourse	0.73	0.73	nan	0.74	0.91	0.90	0.76	0.76
Airport Terminal	0.75	0.75	nan	0.73	0.91	0.91	0.70	0.69
Amusement Park	0.67	0.67	nan	0.64	0.76	0.76	0.68	0.68
Auto Dealership	0.71	0.71	nan	0.69	0.87	0.88	0.70	0.70
Bank	0.72	0.72	nan	0.67	0.89	0.89	0.70	0.70
Bar	0.72	0.72	nan	0.65	0.86	0.88	0.68	0.68
Bus Garage Routes	0.62	0.63	nan	0.72	0.76	0.84	0.65	0.64
Business	0.76	0.76	nan	0.67	0.91	0.94	0.71	0.71
Car Wash Facility	0.76	0.76	nan	0.66	0.88	0.88	0.72	0.72
Casino	0.67	0.69	nan	0.65	0.86	0.87	0.68	0.69
Child Care Facility	0.72	0.72	nan	0.69	0.94	0.94	0.72	0.72
Coffee Shop	0.70	0.71	nan	0.67	0.86	0.86	0.69	0.69
Commercial Airport	0.74	0.74	nan	0.71	0.71	0.74	0.72	0.72
Community Center	0.75	0.75	nan	0.67	0.85	0.89	0.70	0.72
Convenience Store	0.69	0.69	nan	0.66	0.89	0.90	0.71	0.71
Convention Center	0.68	0.80	nan	0.61	0.85	0.88	0.69	0.73
Country Club	0.75	0.89	nan	0.65	0.90	0.91	0.77	0.80
Drugstore	0.66	0.66	nan	0.66	0.75	0.82	0.68	0.69
Event	0.61	0.66	nan	0.62	0.81	0.82	0.61	0.61
Event Detection	0.66	0.41	nan	0.55	0.65	0.65	0.49	0.49
Event Facility	0.80	0.83	nan	0.65	0.88	0.90	0.73	0.73
Ferry	0.64	0.64	nan	0.63	0.67	0.70	0.71	0.71
Fire Department	0.68	0.67	nan	0.65	0.83	0.88	0.69	0.67
Food Court	0.77	0.77	nan	0.67	0.71	0.71	0.71	0.71
Fraternal Organization	0.72	0.73	nan	0.67	0.83	0.84	0.68	0.68
Gas Station	0.71	0.71	nan	0.65	0.98	0.98	0.70	0.70
General Aviation Airport	0.69	0.74	nan	0.65	0.82	0.85	0.69	0.71
Grocery Store	0.70	0.70	nan	0.67	0.77	0.80	0.70	0.70
Gym	0.73	0.73	nan	0.66	0.85	0.86	0.71	0.71
Hospital	0.65	0.69	nan	0.68	0.70	0.80	0.66	0.68
Hotel	0.69	0.73	nan	0.66	0.79	0.85	0.68	0.70
Indoor Rec	0.73	0.76	nan	0.67	0.77	0.85	0.70	0.72
Institutional Housing	0.66	0.66	nan	0.67	0.91	0.91	0.66	0.66
Laundromat	0.73	0.74	nan	0.66	0.93	0.93	0.71	0.71
Lifestyle Center	0.65	0.76	nan	0.66	0.74	0.76	0.72	0.72
Liquor Store	0.71	0.71	nan	0.66	0.95	0.97	0.70	0.70
Medical Office	0.68	0.72	nan	0.69	0.85	0.88	0.67	0.67
Medical Office - Cardiology	0.66	0.66	nan	0.70	0.80	0.81	0.82	0.82
Medical Office - Dentist Office	0.73	0.73	nan	0.71	0.94	0.94	0.70	0.70
Medical Office - Dermatology	0.69	0.69	nan	0.70	0.89	0.90	0.79	0.78
Medical Office - Gastroenterology	0.65	0.65	nan	0.70	0.84	0.85	0.78	0.77
Medical Office - Neurology	0.70	0.70	nan	0.69	0.85	0.85	0.79	0.79
Medical Office - Oncology	0.65	0.65	nan	0.69	0.79	0.79	0.81	0.81
Medical Office - Physical Therapy	0.71	0.70	nan	0.68	0.82	0.83	0.79	0.79
Medical Office - Primary Care	0.71	0.71	nan	0.70	0.90	0.90	0.72	0.72
Medical Office - Rheumatology	0.61	0.61	nan	0.70	0.82	0.82	0.79	0.78
Medical Office - Women's Health	0.68	0.68	nan	0.71	0.81	0.81	0.83	0.83
Neighborhood	0.58	0.58	nan	0.12	0.94	0.95	0.10	0.10
Office Building	0.71	0.77	nan	0.65	0.78	0.88	0.68	0.71
Outdoor Rec	0.70	0.74	nan	0.64	0.87	0.90	0.66	0.67
Outlet Mall	0.70	0.70	nan	0.69	0.84	0.85	0.65	0.66
Park	0.75	0.74	nan	0.66	0.88	0.88	0.69	0.69
Parking Structure	0.70	0.72	nan	0.64	0.79	0.89	0.63	0.66
Pedestrian Plaza	0.75	0.85	nan	0.72	0.76	0.81	0.68	0.78
Quick Serve Restaurant	0.69	0.70	nan	0.66	0.88	0.88	0.68	0.68
Residential Facility	0.69	0.76	nan	0.64	0.90	0.92	0.68	0.71
Rest Stop	0.82	0.81	nan	0.68	0.84	0.86	0.75	0.75
Retail	0.72	0.72	nan	0.68	0.88	0.91	0.71	0.71
Shopping Center	0.71	0.80	nan	0.69	0.82	0.83	0.69	0.71
Shopping Mall	0.72	0.70	nan	0.70	0.75	0.89	0.68	0.68
Sitdown Restaurant	0.72	0.72	nan	0.66	0.83	0.85	0.69	0.69
Spiritual Center	0.76	0.84	nan	0.67	0.86	0.87	0.67	0.70
Stadium	0.70	0.74	nan	0.65	0.85	0.89	0.66	0.68
Streetscape	0.66	0.66	nan	0.64	0.82	0.84	0.61	0.61
Student Center	0.78	0.81	nan	0.66	0.83	0.89	0.71	0.74
Theater	0.74	0.75	nan	0.66	0.73	0.90	0.69	0.71
Tourist Attraction	0.67	0.67	nan	0.65	0.83	0.84	0.64	0.64
Trail	0.65	0.65	nan	0.63	0.83	0.84	0.63	0.63
Transit Hub	0.66	0.66	nan	0.62	0.85	0.86	0.61	0.62
Transit Station	0.70	0.72	nan	0.65	0.93	0.93	0.67	0.68
University Dining	0.80	0.79	nan	0.68	0.89	0.91	0.75	0.83
University Health Center	nan	0.66	nan	0.89	0.81	0.90	nan	0.72
University Housing	0.71	0.71	nan	0.66	0.92	0.92	0.71	0.71
University Recreation Center	0.89	0.87	nan	0.66	0.91	0.92	0.73	0.76
Warehouse	0.81	0.81	nan	0.65	0.84	0.88	0.72	0.72

Future Roadmap

As Motionworks continues to expand its data sources, visits and occupancy at stations in transit systems listed in the table below will see changes in future releases of Placecast™ by Date.

Transit System	Reason for Change
BART	Additional first-party data observations
City and County of San Francisco (Muni)	Rescaling based on additional station places
City of Charlotte North Carolina (Lynx)	Rescaling based on additional station places
County of Miami-Dade	Additional first-party data observations
Denton County Transportation Authority	Additional first-party data observations
King County (WA) Department of Metro Transit	Rescaling based on additional station places
Maryland Transit Administration	Additional first-party data observations
Northern Indiana Commuter Transportation District	Additional first-party data observations
Portland TriMet	Additional first-party data observations
San Diego Metropolitan Transit System	Rescaling based on additional station places
Twin Cities (MN) Metro Transit	Rescaling based on additional station places

Quality Assurance Summary

The Quality Assurance table for Vintage 2024.02.11 represents the first time reporting only places on the cleared list (see Cleared Places by Place Type). The Vintage 2024.02.11 includes 463,389 cleared places.

Check Type	Vintage 2024.02.11	Vintage 2024.02.04
error_arrivals_age_impossible	0 (0%)	0 (0%)
error_arrivals_age_nonsensical	0 (0%)	0 (0%)
error_arrivals_negative	0 (0%)	0 (0%)
error_arrivals_summation	0 (0%)	0 (0%)
error_duplicate	0 (0%)	0 (0%)
error_dwell_arrival	0 (0%)	0 (0%)
error_dwell_departure	0 (0%)	0 (0%)
error_dwell_min_null	0 (0%)	0 (0%)
error_dwell_negative	0 (0%)	0 (0%)
error_dwell_resident	0 (0%)	0 (0%)
error_dwell_transfer	0 (0%)	0 (0%)
error_dwell_visitor	0 (0%)	0 (0%)
error_dwell_worker	0 (0%)	0 (0%)
error_missing	0 (0%)	0 (0%)
error_occupancy_age_impossible	0 (0%)	0 (0%)
error_occupancy_age_nonsensical	0 (0%)	0 (0%)
error_occupancy_negative	0 (0%)	0 (0%)
error_occupancy_summation	0 (0%)	0 (0%)
error_processes	0 (0%)	0 (0%)
error_zero_total_arrivals	0 (0%)	0 (0%)
error_zero_total_occupancy	0 (0%)	0 (0%)

Check Type Definitions

Check Type	Definition
error_arrivals_age_impossible	Child visits are greater than total visits
error_arrivals_age_nonsensical	Visits where children travel alone.
error_arrivals_negative	Any visits value less than zero.
error_arrivals_summation	Segmented visits summation does not sum to the total visits
error_duplicate	Duplicate records
error_dwell_arrival	Arriving passenger visits with no arrival dwell
error_dwell_departure	Departing passenger visits with no departure dwell
error_dwell_min_null	Record missing dwell threshold
error_dwell_negative	Dwell time is less than zero
error_dwell_resident	Resident visits with no resident dwell
error_dwell_transfer	Transferring passenger visits with no transfer dwell
error_dwell_visitor	Guest visits with no guest dwell
error_dwell_worker	Worker visits with no worker dwell
error_missing	The place is missing entirely from reporting
error_occupancy_age_impossible	Child occupancy is greater than total occupancy
error_occupancy_age_nonsensical	Occupancy where children are left alone
error_occupancy_negative	Any occupancy is less than zero
error_occupancy_summation	Segmented occupancy summation does not sum to total occupancy
error_processes	Two or more place processes for the same place
error_zero_total_arrivals	Segmented visits are greater than zero, but total visits are zero
error_zero_total_occupancy	Segmented occupancy is greater than zero, but total occupancy is zero

Release: 20240211_231047