Placecast™ by Date Version 2.1, Publication Date 2024.02.25

On February 25, 2024, Motionworks published an update to its Placecast™ by Date product. While the end-user schemas have not changed, the data pipeline process used to generate the cleared places was updated based on internal audits and customer feedback.

Changes by Place Type

With each new release of Placecast™ by Date, Motionworks reviews changes at each place type and reports whether the place had a material change in an hourly visit estimate. These changes are reported in the table below and visualized in this PDF.

Place Type	Total Places	Immaterial Change	Removed for Auditing	Less Than 5%	Less Than 10%	Less Than 50%	Less Than 100%	Greater Than 100%
Total	744,225	650,730	16	81,837	2,310	5,203	2,740	1,419
Academic Building	2,098	2,093	0	5	0	0	1	0
Airport Concourse	284	283	0	0	0	0	1	0
Airport Gate	5	5	0	0	0	0	0	0
Airport Terminal	161	160	0	1	0	0	0	0
Amusement Park	52	52	0	0	0	0	0	0
Auto Dealership	27,935	27,737	0	143	31	7	12	5
Bank	3,925	3,866	0	50	0	8	0	2
Bar	105,174	71,828	6	26,242	1,157	3,277	1,868	799
Bus Garage Routes	255	254	0	0	0	1	0	0
Business	9,652	9,148	0	291	103	102	9	1
Car Wash Facility	50	44	0	5	0	0	0	1
Casino	851	841	0	10	0	0	0	0
Child Care Facility	249	231	0	3	0	3	12	0
Coffee Shop	9,099	8,794	0	274	1	20	6	4
Commercial Airport	318	316	0	0	0	0	2	0
Community Center	205	203	0	2	0	0	0	0
Convenience Store	21,294	18,834	0	2,357	52	30	14	8
Convention Center	114	89	0	24	0	1	0	0
Country Club	97	97	0	0	0	0	0	0
Display	1	2	0	0	0	0	0	0
Drugstore	11,702	10,921	0	721	31	5	10	14
Event	61	61	0	0	0	0	0	0
Event Detection	2	2	0	0	0	0	0	0
Event Facility	228	177	0	38	4	8	0	1
Ferry	9	8	0	0	0	1	0	0
Fire Department	39	39	0	0	0	0	0	0
Food Court	36	24	0	12	0	0	0	0
Fraternal Organization	2,882	2,861	0	19	0	0	2	0
Gas Station	2,821	2,812	0	1	0	7	0	1
General Aviation Airport	196	195	0	1	0	0	0	0
Grocery Store	17,220	16,095	0	1,020	32	29	34	10
Gym	3,443	3,414	0	27	0	0	0	2
Hospital	1,425	1,420	0	5	0	0	0	0
Hotel	47,547	36,418	0	8,325	470	1,509	464	361
Indoor Rec	2,927	2,892	0	35	0	0	0	0
Institutional Housing	78	78	0	0	0	0	0	0
Laundromat	371	371	0	0	0	0	0	0
Lifestyle Center	254	231	0	23	0	0	0	0
Liquor Store	1,536	1,477	0	28	1	25	2	3
Lobby	1	0	0	1	0	0	0	0
Medical Office	6,252	5,884	0	343	0	1	18	6
Medical Office - Cardiology	487	340	0	147	0	0	0	0
Medical Office - Dentist Office	342	339	0	3	0	0	0	0
Medical Office - Dermatology	576	537	0	39	0	0	0	0
Medical Office - Gastroenterology	136	107	0	29	0	0	0	0
Medical Office - Neurology	90	74	0	16	0	0	0	0
Medical Office - Oncology	414	285	0	129	0	0	0	0
Medical Office - Physical Therapy	53	40	0	13	0	0	0	0
Medical Office - Primary Care	6,561	5,637	0	876	0	44	1	3
Medical Office - Rheumatology	54	46	0	8	0	0	0	0
Medical Office - Women's Health	520	389	0	131	0	0	0	0
Office Building	3,563	3,331	0	230	0	0	0	2
Outdoor Rec	420	379	0	25	0	3	4	9
Outlet Mall	145	145	0	0	0	0	0	0
Park	496	496	0	0	0	0	0	0
Parking Structure	1,072	1,050	0	21	0	0	0	1
Pedestrian Plaza	63	63	0	0	0	0	0	0
Quick Serve Restaurant	128,145	118,197	0	9,504	289	32	78	47
Residential Facility	5,924	5,257	0	656	5	1	3	6
Rest Stop	92	92	0	0	0	0	0	0
Retail	35,700	33,395	0	2,235	19	5	35	14
Shopping Center	4,488	4,420	0	47	0	13	4	4
Shopping Mall	1,436	1,433	0	3	0	0	0	0
Sitdown Restaurant	265,699	238,105	10	27,138	114	71	159	112
Spiritual Center	82	82	0	0	0	0	0	0
Stadium	684	624	0	60	0	0	0	0
Streetscape	57	57	0	0	0	0	0	0
Student Center	141	140	0	1	0	0	0	0
Theater	1,049	973	0	75	0	0	1	0
Tourist Attraction	876	871	0	4	0	0	0	1
Trail	10	10	0	0	0	0	0	0
Transit Hub	36	26	0	7	1	0	0	2
Transit Station	2,833	2,403	0	430	0	0	0	0
University Campus	172	172	0	0	0	0	0	0
University Dining	25	23	0	2	0	0	0	0
University Health Center	27	27	0	0	0	0	0	0
University Housing	287	285	0	2	0	0	0	0
University Recreation Center	178	179	0	0	0	0	0	0
Warehouse	443	444	0	0	0	0	0	0

*Immaterial changes are differences of less than ten visits per hour or if a place was new or modified.

Scores by Place Type

Place Type	Average Dwell Score - Previous	Average Dwell Score - Latest	Average Footprint Score - Previous	Average Footprint Score - Latest	Average Profile Score - Previous	Average Profile Score - Latest	Average Visit Score - Previous	Average Visit Score - Latest
Academic Building	0.78	0.78	-	0.68	0.92	0.92	0.71	0.71
Airport Concourse	0.73	0.73	-	0.74	0.91	0.91	0.76	0.76
Airport Terminal	0.74	0.74	-	0.73	0.91	0.91	0.69	0.70
Amusement Park	0.69	0.69	-	0.64	0.77	0.77	0.69	0.69
Auto Dealership	0.71	0.71	-	0.69	0.87	0.87	0.70	0.70
Bank	0.72	0.72	-	0.67	0.89	0.89	0.70	0.70
Bar	0.73	0.74	-	0.66	0.89	0.89	0.69	0.69
Bus Garage Routes	0.62	0.62	-	0.72	0.76	0.76	0.65	0.65
Business	0.76	0.76	-	0.67	0.94	0.94	0.71	0.71
Car Wash Facility	0.76	0.81	-	0.66	0.88	0.85	0.72	0.73
Casino	0.69	0.69	-	0.65	0.87	0.87	0.69	0.69
Child Care Facility	0.72	0.72	-	0.69	0.94	0.94	0.72	0.71
Coffee Shop	0.71	0.71	-	0.66	0.86	0.86	0.69	0.69
Commercial Airport	0.74	0.74	-	0.72	0.72	0.72	0.72	0.72
Community Center	0.77	0.77	-	0.67	0.89	0.89	0.72	0.72
Convenience Store	0.69	0.69	-	0.66	0.90	0.90	0.71	0.71
Convention Center	0.79	0.79	-	0.62	0.87	0.87	0.72	0.72
Country Club	0.89	0.89	-	0.68	0.91	0.91	0.76	0.76
Drugstore	0.66	0.66	-	0.66	0.81	0.81	0.69	0.69
Event	0.61	0.61	-	0.62	0.82	0.82	0.61	0.61
Event Detection	0.64	0.47	-	0.48	0.65	0.65	0.59	0.53
Event Facility	0.80	0.80	-	0.66	0.90	0.90	0.73	0.73
Ferry	0.64	0.63	-	0.62	0.70	0.66	0.65	0.64
Fire Department	0.67	0.68	-	0.65	0.86	0.86	0.67	0.67
Food Court	0.77	0.77	-	0.67	0.73	0.73	0.70	0.70
Fraternal Organization	0.73	0.73	-	0.67	0.84	0.84	0.68	0.68
Gas Station	0.71	0.71	-	0.66	0.98	0.98	0.70	0.70
General Aviation Airport	0.74	0.74	-	0.65	0.85	0.85	0.71	0.71
Grocery Store	0.70	0.70	-	0.67	0.78	0.78	0.70	0.70
Gym	0.73	0.73	-	0.66	0.85	0.85	0.71	0.71
Hospital	0.69	0.69	-	0.69	0.77	0.77	0.69	0.69
Hotel	0.71	0.71	-	0.65	0.84	0.86	0.70	0.70
Indoor Rec	0.76	0.76	-	0.67	0.84	0.84	0.72	0.72
Institutional Housing	0.66	0.66	-	0.67	0.91	0.91	0.66	0.66
Laundromat	0.74	0.74	-	0.66	0.93	0.93	0.71	0.71
Lifestyle Center	0.78	0.78	-	0.66	0.75	0.75	0.73	0.72
Liquor Store	0.71	0.71	-	0.66	0.97	0.97	0.70	0.70
Medical Office	0.72	0.73	-	0.70	0.87	0.87	0.68	0.68
Medical Office - Cardiology	0.66	0.66	-	0.70	0.80	0.80	0.82	0.82
Medical Office - Dentist Office	0.73	0.72	-	0.71	0.94	0.94	0.70	0.70
Medical Office - Dermatology	0.70	0.70	-	0.70	0.89	0.89	0.79	0.79
Medical Office - Gastroenterology	0.65	0.65	-	0.70	0.84	0.84	0.77	0.77
Medical Office - Neurology	0.70	0.70	-	0.69	0.84	0.84	0.79	0.79
Medical Office - Oncology	0.65	0.65	-	0.69	0.78	0.78	0.81	0.81
Medical Office - Physical Therapy	0.71	0.71	-	0.68	0.82	0.82	0.79	0.79
Medical Office - Primary Care	0.71	0.71	-	0.69	0.90	0.90	0.72	0.72
Medical Office - Rheumatology	0.61	0.61	-	0.70	0.82	0.82	0.78	0.78
Medical Office - Women's Health	0.69	0.69	-	0.71	0.81	0.81	0.83	0.83
Neighborhood	0.58	0.58	-	0.12	0.95	0.95	0.10	0.10
Office Building	0.77	0.77	-	0.65	0.88	0.88	0.71	0.71
Outdoor Rec	0.74	0.73	-	0.65	0.88	0.88	0.67	0.66
Outlet Mall	0.71	0.71	-	0.69	0.82	0.81	0.65	0.65
Park	0.75	0.75	-	0.67	0.89	0.89	0.69	0.69
Parking Structure	0.72	0.72	-	0.64	0.89	0.89	0.66	0.66
Pedestrian Plaza	0.85	0.85	-	0.72	0.79	0.79	0.79	0.78
Quick Serve Restaurant	0.70	0.70	-	0.66	0.88	0.88	0.68	0.68
Residential Facility	0.76	0.76	-	0.64	0.92	0.92	0.71	0.71
Rest Stop	0.82	0.82	-	0.68	0.84	0.84	0.75	0.75
Retail	0.72	0.72	-	0.68	0.91	0.91	0.71	0.71
Shopping Center	0.81	0.81	-	0.68	0.82	0.82	0.71	0.71
Shopping Mall	0.70	0.70	-	0.69	0.89	0.89	0.69	0.69
Sitdown Restaurant	0.72	0.72	-	0.66	0.84	0.84	0.69	0.69
Spiritual Center	0.84	0.84	-	0.67	0.87	0.87	0.70	0.70
Stadium	0.74	0.74	-	0.64	0.89	0.89	0.68	0.68
Streetscape	0.66	0.66	-	0.64	0.82	0.82	0.61	0.61
Student Center	0.81	0.81	-	0.66	0.89	0.89	0.74	0.74
Theater	0.74	0.74	-	0.66	0.91	0.91	0.71	0.71
Tourist Attraction	0.69	0.69	-	0.64	0.84	0.84	0.64	0.64
Trail	0.67	0.67	-	0.62	0.78	0.78	0.63	0.63
Transit Hub	0.66	0.66	-	0.62	0.85	0.85	0.63	0.64
Transit Station	0.72	0.72	-	0.65	0.93	0.93	0.68	0.67
University Dining	0.75	0.75	-	0.67	0.90	0.91	0.83	0.83
University Health Center	0.67	0.67	-	0.88	0.90	0.91	0.71	0.71
University Housing	0.71	0.71	-	0.66	0.92	0.92	0.71	0.70
University Recreation Center	0.88	0.88	-	0.65	0.92	0.92	0.76	0.76
Warehouse	0.81	0.81	-	0.65	0.84	0.84	0.72	0.72

Future Roadmap

As Motionworks continues to expand its data sources, visits and occupancy at stations in transit systems listed in the table below will see changes in future releases of Placecast™ by Date.

Transit System	Reason for Change
BART	Additional first-party data observations
City and County of San Francisco (Muni)	Rescaling based on additional station places
City of Charlotte North Carolina (Lynx)	Rescaling based on additional station places
County of Miami-Dade	Additional first-party data observations
Denton County Transportation Authority	Additional first-party data observations
King County (WA) Department of Metro Transit	Rescaling based on additional station places
Maryland Transit Administration	Additional first-party data observations
Northern Indiana Commuter Transportation District	Additional first-party data observations
Portland TriMet	Additional first-party data observations
San Diego Metropolitan Transit System	Rescaling based on additional station places
Twin Cities (MN) Metro Transit	Rescaling based on additional station places

Quality Assurance Summary

The Quality Assurance table for Vintage 2024.02.25 represents the first time reporting only places on the cleared list (see Cleared Places by Place Type). The Vintage 2024.02.25 includes 460,852 cleared places.

Check Type	Vintage 2024.02.25	Vintage 2024.02.18
error_arrivals_age_impossible	0 (0%)	0 (0%)
error_arrivals_age_nonsensical	0 (0%)	0 (0%)
error_arrivals_negative	0 (0%)	0 (0%)
error_arrivals_summation	0 (0%)	0 (0%)
error_duplicate	0 (0%)	0 (0%)
error_dwell_arrival	0 (0%)	0 (0%)
error_dwell_departure	0 (0%)	0 (0%)
error_dwell_min_null	0 (0%)	0 (0%)
error_dwell_negative	0 (0%)	0 (0%)
error_dwell_resident	0 (0%)	0 (0%)
error_dwell_transfer	0 (0%)	0 (0%)
error_dwell_visitor	0 (0%)	0 (0%)
error_dwell_worker	0 (0%)	0 (0%)
error_missing	0 (0%)	0 (0%)
error_occupancy_age_impossible	0 (0%)	0 (0%)
error_occupancy_age_nonsensical	0 (0%)	0 (0%)
error_occupancy_negative	0 (0%)	0 (0%)
error_occupancy_summation	0 (0%)	0 (0%)
error_processes	0 (0%)	0 (0%)
error_zero_total_arrivals	0 (0%)	0 (0%)
error_zero_total_occupancy	0 (0%)	0 (0%)

Check Type Definitions

Check Type	Definition
error_arrivals_age_impossible	Child visits are greater than total visits
error_arrivals_age_nonsensical	Visits where children travel alone.
error_arrivals_negative	Any visits value less than zero.
error_arrivals_summation	Segmented visits summation does not sum to the total visits
error_duplicate	Duplicate records
error_dwell_arrival	Arriving passenger visits with no arrival dwell
error_dwell_departure	Departing passenger visits with no departure dwell
error_dwell_min_null	Record missing dwell threshold
error_dwell_negative	Dwell time is less than zero
error_dwell_resident	Resident visits with no resident dwell
error_dwell_transfer	Transferring passenger visits with no transfer dwell
error_dwell_visitor	Guest visits with no guest dwell
error_dwell_worker	Worker visits with no worker dwell
error_missing	The place is missing entirely from reporting
error_occupancy_age_impossible	Child occupancy is greater than total occupancy
error_occupancy_age_nonsensical	Occupancy where children are left alone
error_occupancy_negative	Any occupancy is less than zero
error_occupancy_summation	Segmented occupancy summation does not sum to total occupancy
error_processes	Two or more place processes for the same place
error_zero_total_arrivals	Segmented visits are greater than zero, but total visits are zero
error_zero_total_occupancy	Segmented occupancy is greater than zero, but total occupancy is zero

Release: 20240225_194958