Placecast™ by Date Version 2.1, Publication Date 2024.03.04

On March 4, 2024, Motionworks published an update to its Placecast™ by Date product. While the end-user schemas have not changed, the data pipeline process used to generate the cleared places was updated based on internal audits and customer feedback.

Changes by Place Type

With each new release of Placecast™ by Date, Motionworks reviews changes at each place type and reports whether the place had a material change in an hourly visit estimate. These changes are reported in the table below and visualized in this PDF.

Place Type	Total Places	Immaterial Change	Removed for Auditing	Less Than 5%	Less Than 10%	Less Than 50%	Less Than 100%	Greater Than 100%
Total	794,961	627,663	2,690	129,389	9,948	18,134	3,903	3,257
Academic Building	2,109	2,076	2	8	4	2	2	15
Airport Concourse	286	241	0	1	1	9	15	19
Airport Gate	5	5	0	0	0	0	0	0
Airport Terminal	168	141	0	2	0	10	6	9
Amusement Park	54	42	0	0	0	0	6	6
Auto Dealership	27,937	27,706	22	124	21	49	7	11
Bank	3,943	3,747	17	33	0	138	0	9
Bar	105,540	95,185	346	8,077	712	1,036	117	71
Bus Garage Routes	255	247	0	0	0	4	2	2
Business	9,956	7,593	112	1,461	309	339	65	77
Car Wash Facility	50	45	0	0	0	0	2	3
Casino	859	754	1	89	3	3	2	7
Child Care Facility	249	224	10	13	0	0	0	2
Coffee Shop	9,112	8,846	11	223	8	10	10	4
Commercial Airport	342	320	0	0	0	5	7	10
Community Center	205	187	1	3	0	4	7	3
Convenience Store	21,313	18,249	277	1,380	1,146	236	17	10
Convention Center	114	101	0	0	0	0	4	9
Country Club	100	93	0	0	0	0	4	3
Drugstore	11,857	10,950	33	447	296	49	49	33
Event	62	60	0	0	0	0	2	0
Event Detection	2	2	0	0	0	0	0	0
Event Facility	260	225	5	9	0	5	5	11
Ferry	10	10	0	0	0	0	0	0
Fire Department	39	38	0	0	0	0	0	1
Food Court	47	33	0	11	0	0	1	2
Fraternal Organization	2,884	2,846	2	4	12	7	7	6
Gas Station	2,824	2,779	1	0	0	0	2	42
General Aviation Airport	197	191	0	0	0	0	3	3
Grocery Store	17,314	16,290	21	807	39	74	46	38
Gym	3,450	3,148	74	169	40	11	5	3
Hospital	1,430	1,395	4	2	2	9	9	9
Hotel	65,288	50,991	3	10,545	795	1,743	726	485
Indoor Rec	2,953	2,717	19	67	31	56	15	48
Institutional Housing	80	69	1	0	0	0	4	6
Laundromat	371	355	4	3	4	2	1	2
Lifestyle Center	254	243	0	1	0	0	9	1
Liquor Store	1,563	1,464	12	39	5	21	4	18
Lobby	2	1	0	1	0	0	0	0
Medical Office	6,323	5,647	155	241	162	60	32	26
Medical Office - Cardiology	603	527	40	0	5	0	16	15
Medical Office - Dentist Office	358	305	7	13	20	4	3	6
Medical Office - Dermatology	637	527	51	8	4	21	14	12
Medical Office - Gastroenterology	222	193	19	0	0	0	2	8
Medical Office - Neurology	145	126	11	0	0	0	1	7
Medical Office - Oncology	493	412	35	0	0	19	21	6
Medical Office - Physical Therapy	64	58	0	0	0	3	1	2
Medical Office - Primary Care	6,723	4,524	514	631	202	766	48	38
Medical Office - Rheumatology	89	75	7	0	0	0	5	2
Medical Office - Women's Health	605	489	46	1	24	17	14	14
Office Building	3,607	3,056	13	359	27	27	90	35
Outdoor Rec	428	390	2	4	0	0	17	15
Outlet Mall	145	138	0	0	0	1	2	4
Park	496	487	0	0	0	0	8	1
Parking Structure	1,082	1,010	11	12	5	11	11	22
Pedestrian Plaza	63	57	0	0	0	0	2	4
Quick Serve Restaurant	128,254	116,259	31	11,506	170	125	69	100
Residential Facility	5,989	5,168	23	372	25	77	156	170
Rest Stop	92	85	0	0	0	0	2	5
Retail	36,180	31,988	182	2,584	55	634	330	411
Shopping Center	4,489	4,439	0	23	4	3	5	15
Shopping Mall	1,446	1,384	0	39	1	7	8	7
Sitdown Restaurant	295,939	184,051	549	89,985	5,813	12,517	1,782	1,242
Spiritual Center	82	76	0	0	0	0	6	0
Stadium	687	628	0	18	0	1	27	13
Streetscape	57	50	0	0	0	0	1	6
Student Center	141	134	0	1	0	0	2	4
Theater	1,082	950	13	58	0	16	28	17
Tourist Attraction	883	866	0	2	0	0	8	7
Trail	11	10	0	0	0	0	1	0
Transit Hub	42	37	0	0	0	2	2	1
Transit Station	2,876	2,860	0	4	0	1	7	4
University Campus	172	172	0	0	0	0	0	0
University Dining	27	25	0	0	0	0	0	2
University Health Center	28	24	0	0	0	0	2	2
University Housing	287	252	0	0	0	0	2	33
University Recreation Center	179	170	0	0	0	0	0	9
Warehouse	451	405	3	9	3	0	17	14

*Immaterial changes are differences of less than ten visits per hour or if a place was new or modified.

Scores by Place Type

Place Type	Average Dwell Score - Previous	Average Dwell Score - Latest	Average Footprint Score - Previous	Average Footprint Score - Latest	Average Profile Score - Previous	Average Profile Score - Latest	Average Visit Score - Previous	Average Visit Score - Latest
Academic Building	0.78	0.76	-	0.68	0.92	0.91	0.71	0.71
Airport Concourse	0.73	0.69	-	0.74	0.91	0.90	0.76	0.71
Airport Terminal	0.74	0.68	-	0.73	0.91	0.91	0.70	0.64
Amusement Park	0.69	0.70	-	0.64	0.77	0.79	0.69	0.68
Auto Dealership	0.71	0.71	-	0.69	0.87	0.87	0.70	0.70
Bank	0.72	0.72	-	0.67	0.89	0.89	0.70	0.70
Bar	0.74	0.74	-	0.66	0.89	0.89	0.69	0.71
Bus Garage Routes	0.62	0.63	-	0.72	0.76	0.76	0.65	0.65
Business	0.76	0.76	-	0.67	0.94	0.94	0.71	0.79
Car Wash Facility	0.81	0.69	-	0.66	0.85	0.77	0.73	0.71
Casino	0.69	0.65	-	0.65	0.87	0.87	0.69	0.67
Child Care Facility	0.72	0.72	-	0.69	0.94	0.94	0.71	0.71
Coffee Shop	0.71	0.70	-	0.67	0.86	0.85	0.69	0.69
Commercial Airport	0.74	0.70	-	0.72	0.72	0.71	0.72	0.70
Community Center	0.77	0.69	-	0.67	0.89	0.84	0.72	0.69
Convenience Store	0.69	0.69	-	0.66	0.90	0.89	0.71	0.71
Convention Center	0.79	0.69	-	0.62	0.87	0.82	0.72	0.70
Country Club	0.89	0.74	-	0.68	0.91	0.89	0.76	0.78
Drugstore	0.66	0.66	-	0.66	0.81	0.88	0.69	0.79
Event	0.61	0.61	-	0.62	0.82	0.80	0.61	0.69
Event Detection	0.47	0.47	-	0.53	0.65	0.65	0.53	0.49
Event Facility	0.80	0.74	-	0.67	0.89	0.86	0.73	0.79
Ferry	0.63	0.63	-	0.62	0.66	0.65	0.64	0.64
Fire Department	0.68	0.67	-	0.65	0.86	0.83	0.67	0.66
Food Court	0.76	0.71	-	0.68	0.72	0.76	0.69	0.68
Fraternal Organization	0.73	0.71	-	0.67	0.84	0.82	0.68	0.68
Gas Station	0.71	0.70	-	0.66	0.98	0.98	0.70	0.69
General Aviation Airport	0.74	0.69	-	0.65	0.85	0.81	0.71	0.69
Grocery Store	0.70	0.70	-	0.67	0.78	0.85	0.70	0.75
Gym	0.73	0.72	-	0.66	0.85	0.85	0.71	0.72
Hospital	0.69	0.65	-	0.69	0.77	0.70	0.69	0.70
Hotel	0.71	0.70	-	0.64	0.86	0.88	0.70	0.70
Indoor Rec	0.76	0.73	-	0.67	0.84	0.77	0.72	0.72
Institutional Housing	0.66	0.68	-	0.67	0.91	0.93	0.66	0.79
Laundromat	0.74	0.74	-	0.66	0.93	0.93	0.71	0.71
Lifestyle Center	0.78	0.65	-	0.66	0.75	0.73	0.72	0.68
Liquor Store	0.71	0.71	-	0.66	0.97	0.97	0.70	0.78
Medical Office	0.73	0.68	-	0.70	0.87	0.85	0.68	0.70
Medical Office - Cardiology	0.66	0.69	-	0.70	0.80	0.82	0.82	0.78
Medical Office - Dentist Office	0.72	0.73	-	0.71	0.94	0.94	0.70	0.84
Medical Office - Dermatology	0.70	0.70	-	0.70	0.89	0.90	0.79	0.82
Medical Office - Gastroenterology	0.65	0.72	-	0.70	0.84	0.88	0.77	0.63
Medical Office - Neurology	0.70	0.72	-	0.69	0.84	0.87	0.79	0.65
Medical Office - Oncology	0.65	0.67	-	0.69	0.78	0.80	0.81	0.76
Medical Office - Physical Therapy	0.71	0.75	-	0.68	0.82	0.84	0.79	0.83
Medical Office - Primary Care	0.71	0.71	-	0.70	0.90	0.90	0.72	0.73
Medical Office - Rheumatology	0.61	0.70	-	0.70	0.82	0.86	0.78	0.64
Medical Office - Women's Health	0.69	0.69	-	0.71	0.81	0.82	0.83	0.78
Neighborhood	0.58	0.00	-	0.11	0.95	0.95	0.10	0.36
Office Building	0.77	0.70	-	0.65	0.88	0.77	0.71	0.69
Outdoor Rec	0.73	0.70	-	0.65	0.88	0.87	0.66	0.68
Outlet Mall	0.71	0.67	-	0.69	0.81	0.82	0.65	0.66
Park	0.75	0.75	-	0.67	0.89	0.89	0.69	0.69
Parking Structure	0.72	0.72	-	0.64	0.89	0.87	0.66	0.67
Pedestrian Plaza	0.85	0.71	-	0.71	0.79	0.74	0.78	0.62
Quick Serve Restaurant	0.70	0.70	-	0.66	0.88	0.88	0.68	0.68
Residential Facility	0.76	0.75	-	0.64	0.92	0.93	0.71	0.72
Rest Stop	0.82	0.67	-	0.68	0.84	0.82	0.75	0.68
Retail	0.72	0.71	-	0.68	0.91	0.91	0.71	0.79
Shopping Center	0.81	0.70	-	0.68	0.82	0.82	0.71	0.68
Shopping Mall	0.70	0.74	-	0.69	0.89	0.88	0.69	0.71
Sitdown Restaurant	0.72	0.72	-	0.66	0.84	0.84	0.69	0.70
Spiritual Center	0.84	0.76	-	0.67	0.87	0.81	0.70	0.67
Stadium	0.74	0.70	-	0.64	0.89	0.86	0.68	0.66
Streetscape	0.66	0.69	-	0.64	0.82	0.81	0.61	0.61
Student Center	0.81	0.74	-	0.66	0.89	0.80	0.74	0.68
Theater	0.74	0.73	-	0.66	0.91	0.90	0.71	0.79
Tourist Attraction	0.69	0.67	-	0.64	0.84	0.84	0.64	0.64
Trail	0.67	0.65	-	0.62	0.78	0.79	0.63	0.67
Transit Hub	0.66	0.66	-	0.62	0.85	0.85	0.64	0.64
Transit Station	0.72	0.70	-	0.65	0.93	0.93	0.67	0.67
University Dining	0.75	0.71	-	0.67	0.91	0.91	0.83	0.83
University Health Center	0.67	0.65	-	0.88	0.91	0.90	0.71	0.81
University Housing	0.71	0.68	-	0.66	0.92	0.90	0.70	0.69
University Recreation Center	0.88	0.80	-	0.65	0.92	0.92	0.76	0.76
Warehouse	0.81	0.71	-	0.65	0.84	0.79	0.72	0.70

Future Roadmap

As Motionworks continues to expand its data sources, visits and occupancy at stations in transit systems listed in the table below will see changes in future releases of Placecast™ by Date.

Transit System	Reason for Change
BART	Additional first-party data observations
City and County of San Francisco (Muni)	Rescaling based on additional station places
City of Charlotte North Carolina (Lynx)	Rescaling based on additional station places
County of Miami-Dade	Additional first-party data observations
Denton County Transportation Authority	Additional first-party data observations
King County (WA) Department of Metro Transit	Rescaling based on additional station places
Maryland Transit Administration	Additional first-party data observations
Northern Indiana Commuter Transportation District	Additional first-party data observations
Portland TriMet	Additional first-party data observations
San Diego Metropolitan Transit System	Rescaling based on additional station places
Twin Cities (MN) Metro Transit	Rescaling based on additional station places

Quality Assurance Summary

The Quality Assurance table for Vintage 2024.03.04 represents the first time reporting only places on the cleared list (see Cleared Places by Place Type). The Vintage 2024.03.04 includes 460,849 cleared places.

Check Type	Vintage 2024.03.04	Vintage 2024.02.25
error_arrivals_age_impossible	0 (0%)	0 (0%)
error_arrivals_age_nonsensical	0 (0%)	0 (0%)
error_arrivals_negative	0 (0%)	0 (0%)
error_arrivals_summation	0 (0%)	0 (0%)
error_duplicate	0 (0%)	0 (0%)
error_dwell_arrival	0 (0%)	0 (0%)
error_dwell_departure	0 (0%)	0 (0%)
error_dwell_min_null	0 (0%)	0 (0%)
error_dwell_negative	0 (0%)	0 (0%)
error_dwell_resident	0 (0%)	0 (0%)
error_dwell_transfer	0 (0%)	0 (0%)
error_dwell_visitor	0 (0%)	0 (0%)
error_dwell_worker	0 (0%)	0 (0%)
error_missing	0 (0%)	0 (0%)
error_occupancy_age_impossible	0 (0%)	0 (0%)
error_occupancy_age_nonsensical	0 (0%)	0 (0%)
error_occupancy_negative	0 (0%)	0 (0%)
error_occupancy_summation	0 (0%)	0 (0%)
error_processes	0 (0%)	0 (0%)
error_zero_total_arrivals	0 (0%)	0 (0%)
error_zero_total_occupancy	0 (0%)	0 (0%)

Check Type Definitions

Check Type	Definition
error_arrivals_age_impossible	Child visits are greater than total visits
error_arrivals_age_nonsensical	Visits where children travel alone.
error_arrivals_negative	Any visits value less than zero.
error_arrivals_summation	Segmented visits summation does not sum to the total visits
error_duplicate	Duplicate records
error_dwell_arrival	Arriving passenger visits with no arrival dwell
error_dwell_departure	Departing passenger visits with no departure dwell
error_dwell_min_null	Record missing dwell threshold
error_dwell_negative	Dwell time is less than zero
error_dwell_resident	Resident visits with no resident dwell
error_dwell_transfer	Transferring passenger visits with no transfer dwell
error_dwell_visitor	Guest visits with no guest dwell
error_dwell_worker	Worker visits with no worker dwell
error_missing	The place is missing entirely from reporting
error_occupancy_age_impossible	Child occupancy is greater than total occupancy
error_occupancy_age_nonsensical	Occupancy where children are left alone
error_occupancy_negative	Any occupancy is less than zero
error_occupancy_summation	Segmented occupancy summation does not sum to total occupancy
error_processes	Two or more place processes for the same place
error_zero_total_arrivals	Segmented visits are greater than zero, but total visits are zero
error_zero_total_occupancy	Segmented occupancy is greater than zero, but total occupancy is zero

Release: 20240304_164828