Business Case

Placecast™ Profiles delivers comprehensive visitor analytics for any physical location, enabling media buyers and location intelligence teams to understand foot traffic patterns, audience demographics, and visitation behaviors. The Placecast Profiles API provides programmatic access to these insights, allowing you to integrate place-level audience intelligence directly into your applications, reporting systems, and media planning workflows.

See the full Placecast™ Profiles product documentation for complete details on available metrics, data methodology, and use cases.

⚠️ Under Active Development
This API endpoint is currently under active development. Features, parameters, and response formats may change without notice. Please contact your account representative for the latest updates and production readiness status.

Endpoints

The Placecast™ Profiles API provides the following endpoint:

Placecast Report - Obtain a Placecast™ Profile report for specific places
See the Place Search API for details on obtaining Motionworks Place identifiers.